Work Preference
Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic
HEATHER HOURIGAN
Open To Work

HEATHER HOURIGAN

Dallas,TX

Work Preference

Job Search Status

Open to work
Desired start date: Flexible

Desired Job Title

TravelAds ExecutiveSenior Market Manager, Emerging Markets RegionAccount ExecutiveMarketing Manager

Work Type

Full Time

Location Preference

On-SiteRemoteHybrid
Location: Dallas, TX, USMcKinney, TXFrisco, TX
Open to relocation: No

Salary Range

$60000/yr - $200000/yr

Summary

Dynamic, client-focused account executive with extensive expertise in the hospitality industry, consistently driving partner growth, market expansion, and impactful results. Proven ability to manage complex accounts while developing customized business strategies that enhance partnerships across diverse portfolios. Renowned for exceptional communication skills, consultative relationship building, and a proactive, solution-oriented approach to challenges.

Overview

22
22
years of professional experience

Work History

Volunteer Program Manager

LoveWell Hospice
Allen, TX
02.2024 - Current
  • Scaled volunteer program hours in alignment with Medicare’s 5% requirement, increasing monthly volunteer hours from ~55 to 130–150 as clinical census grew over two years.
  • ·Exceeded volunteer-hour benchmarks by 5.11%.
  • Developed and implemented volunteer training programs to enhance participant engagement and retention.
  • Improved application accessibility, resulting in higher-quality volunteer candidates.

Senior Customer Service Executive

Sign Dreamers, LLC
McKinney, TX
09.2020 - 05.2023
  • Delivered high-touch customer service and issue resolution.
  • Managed contract renewals accurately.
  • Strengthened client relationships through communication.

Media Solutions Account Manager

Expedia Group
Dallas, TX
07.2014 - 08.2015
  • Managed portfolios including Omni, Wyndham, Travel Texas.
  • Led prospecting, onboarding, optimization for digital campaigns.
  • Delivered insights improving partner visibility and ROI.

TravelAds Executive

Expedia Group, Media Solutions
Dallas, TX
03.2012 - 07.2014
  • Prospected and closed hotel advertising accounts.
  • Closed 2013 at 112% of goal.
  • Achieved 260% YoY revenue growth in Las Vegas; 145% YoY in West region.
  • Named TravelAds Top Seller of the Year (2013).

Senior Market Manager, Emerging Markets Region

Expedia Group, Lodging Partner Services
Dallas, TX
03.2009 - 03.2012
  • Grew hotel supply across 70+ countries.
  • Developed regional strategies accelerating availability.
  • Built partner framework serving 16,000+ hotels.
  • Exceeded $88M revenue target by 25%; increased market share 50.4% YoY.

Market Manager – Kansas, Nebraska, Oklahoma

Expedia Group, Lodging Partner Services
Dallas, TX
01.2008 - 03.2009
  • Owned full-cycle hotel acquisition.
  • Converted 101 new lodging partners.
  • Achieved $7.1M revenue; expanded market share 18% YoY.
  • Collaborated with CVBs on merchandising campaigns.

Revenue Manager

Hilton Hotels Corporation
Dallas, TX
11.2004 - 01.2008
  • Managed revenue optimization for three hotels.
  • Executed pricing and displacement analysis.
  • Produced accurate forecasts.
  • Supported sales teams to maximize profitability.

Revenue Analyst

Hilton Hotels Corporation
Dallas, TX
06.2004 - 11.2004
  • Supported revenue ops for six hotels.
  • Produced daily and monthly reports.
  • Built custom analytics.
  • Identified distribution trends.

Education

Bachelor of Business - General Business

Texas Tech University
Lubbock, TX
08-1999

Skills

  • Account Growth & Revenue Expansion
  • Strategic Partnership Development
  • Renewal Strategy & Contract Optimization
  • Performance Analytics & Forecasting
  • Opportunity Identification & Pipeline Development
  • Commercial Negotiation & Pricing Strategy
  • Client Retention & Satisfaction Management
  • Cross-Functional Execution & Escalation Management

Accomplishments

  • TravelAds Seller of the Year (2013)
  • Market Manager of Q3 (2009)
  • Hilton Revenue Management University Graduate (2006)

Timeline

Volunteer Program Manager

LoveWell Hospice
02.2024 - Current

Senior Customer Service Executive

Sign Dreamers, LLC
09.2020 - 05.2023

Media Solutions Account Manager

Expedia Group
07.2014 - 08.2015

TravelAds Executive

Expedia Group, Media Solutions
03.2012 - 07.2014

Senior Market Manager, Emerging Markets Region

Expedia Group, Lodging Partner Services
03.2009 - 03.2012

Market Manager – Kansas, Nebraska, Oklahoma

Expedia Group, Lodging Partner Services
01.2008 - 03.2009

Revenue Manager

Hilton Hotels Corporation
11.2004 - 01.2008

Revenue Analyst

Hilton Hotels Corporation
06.2004 - 11.2004

Bachelor of Business - General Business

Texas Tech University

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