Summary
Overview
Work History
Education
Skills
Certification
References
Volunteer Experience
Timeline
Generic

Heidi Johnson

Hampton,VA

Summary

Experienced Multi-Unit Leader with 27+ years of success in the service and retail industry. Proven expertise in coaching, people development, driving business growth, and fostering collaboration. Adept at analyzing sales data, optimizing operations, and leading high-performing teams to exceed business objectives. Proven Business Leader with background in driving strategic planning and execution, leading high-performing teams, and managing multi-million dollar budgets. Strong capabilities in operational efficiency, problem-solving, and decision-making. Previous work led to significant growth in business revenue along with improved processes and systems. Skills include leadership, negotiation, communication, strategic planning, project management and team building.

Overview

27
27
years of professional experience
1
1
Certification

Work History

Field Business Leader

Ulta Beauty
Richmond, VA
02.2019 - 01.2025
  • Led specialty, luxury, and service sales, driving over $16M in annual retail sales and $3.5M in service revenue
  • Surpassed service sales budget by +9% and specialty/luxury sales budget by +2% for the 2024 fiscal year
  • Recruited, hired, and onboarded 50+ new associates, implementing structured leadership training programs to enhance employee retention and performance
  • Utilized community engagement and social media recruiting to fill open positions, achieving the highest net hires for services in the region for two consecutive years, with a 200% increase in 2024
  • Developed and delivered in-person and virtual training programs, including Ulta in Target Immersion training
  • Provided remote guest service support during the 2020 COVID-19 shutdown to enhance e-commerce customer satisfaction
  • Managed and nurtured relationships with key retail partners, driving sustained revenue growth and brand expansion
  • Analyzed loss prevention metrics to proactively identify risks, reducing shrink and enhancing store profitability

Salon Manager

Ulta Beauty
Newport News, VA
08.2005 - 01.2019
  • Recruited, trained, and supervised 40+ employees over 13 years
  • Drove salon revenue growth by implementing targeted sales strategies, optimizing service offerings, and enhancing operational efficiency
  • Managed daily operations, including employee performance, facility maintenance, and sales
  • Streamlined inventory management by optimizing purchasing processes, reducing excess stock, and maintaining ideal stock levels to meet customer demand

Shift Manager

Supercuts
Newport News, VA
06.1998 - 08.2005

Management Intern

Target
Fredericksburg, VA
05.2004 - 08.2004

Sales Associate

Burlington
Hampton, VA
09.1997 - 06.1998

Education

Bachelor's Degree - Occupational & Technical Studies, Marketing

Old Dominion University
VA
01.2005

Skills

  • Scheduling
  • Workforce Management
  • Supply Chain Management
  • Team Collaboration
  • Performance Coaching
  • Tableau
  • Power BI
  • Microsoft Office
  • Scheduling Software-Bella, Shortcuts
  • Talent Acquisition Software: Indeed, LinkedIn, ICIMS
  • Kronos, WFM-UKG Pro

Certification

  • Cosmetology License, Virginia Department of Professional and Occupational Regulation

References

References available upon request

Volunteer Experience

  • Virginia State School Steering Committee, 10/01/24, 11/30/24, City of Hampton, Hampton, VA
  • Canine Handler, 08/01/19, 12/31/19, Peninsula Regional Animal Shelter, Newport News, VA

Timeline

Field Business Leader

Ulta Beauty
02.2019 - 01.2025

Salon Manager

Ulta Beauty
08.2005 - 01.2019

Management Intern

Target
05.2004 - 08.2004

Shift Manager

Supercuts
06.1998 - 08.2005

Sales Associate

Burlington
09.1997 - 06.1998

Bachelor's Degree - Occupational & Technical Studies, Marketing

Old Dominion University

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Heidi Johnson