Heidi Rydman
Vacaville,CA
Summary
Results-driven professional experienced in business management and staff development. Known for fostering collaborative environments, implementing effective training programs, and executing successful marketing strategies that significantly boost studio performance.
Overview
1
1
Certification
11
11
years of professional experience
Work History
Studio Owner
Ebb and Flow Yoga Studio
Vacaville, CA
05.2015 - 10.2026
- Managed daily operations of yoga studio including staff scheduling and resource allocation.
- Oversaw financial management including budgeting, forecasting revenue, and expense tracking.
- Developed and executed targeted marketing strategies, driving increased class attendance.
- Trained and mentored instructors, improving teaching skills and fostering positive studio culture.
- Established pricing structures for services, boosting client engagement.
- Coordinated workshops, special events, and community outreach programs promoting wellness.
- Maintained studio space, ensuring safety regulations were followed and aesthetics prioritized.
- Resolved conflicts among staff members to foster a collaborative work environment.
Education
General
Diablo Valley College
Pleasant Hill, CASkills
- Digital marketing tactics
- Financial management
- Operational leadership
- Resource scheduling
- Staff training
- Client engagement and retention
- Customer management
- Event planning
- Visual branding coordination
- Program execution
- Business expertise
Certification
- E-RYT 500
Timeline
Studio Owner
Ebb and Flow Yoga Studio
05.2015 - 10.2026
General
Diablo Valley College