Peyton Skaar
Summary
Skilled marketing professional and development with robust background in creating and executing strategic campaigns that drive growth. Known for strong team collaboration and adaptability to changing needs. Adept in digital marketing, market analysis, creative community engagement, and brand management. Reliable and consistently effective in achieving organizational goals.
Overview
5
5
years of professional experience
Work History
Development and Marketing Manager
Clayton Early Learning
06.2023 - Current
- Lead the creation and delivery of digital and print communications for annual events and campaigns, adhering to organizational brand standards.
- Manage regular email communications and contact lists through platforms like Hubspot and SalesForce, and support the messaging and creative design for all external engagement.
- Manage consumer-facing communication strategies in alignment with departmental goals, including social media activity and email communications.
- Track performance for all external communications and use analytics to inform ongoing strategies and content.
- Developed compelling visual assets and collateral for external communications using graphic design tools like Canva or Adobe Creative Suite.
Community Partnerships Manager
City Year Kansas City
06.2022 - 06.2023
- Managed social media platforms and mass email communications, ensuring a consistent brand voice, message, and engagement rates with the creation of compelling and visually appealing content.
- Documented and analyzed performance of programs in order to make proactive decisions about outreach and engagement efforts.
- Utilized software systems such as SalesForce, TargetX, Marketo, and Canva for program tracking, design, and outreach purposes.
- Lead organizational development meetings and supported market outreach plans to increase brand awareness and engagement.
Education Program Coordinator
United Way of Greater Kansas City
09.2019 - 06.2022
- Developed partnerships with organizations to build brand awareness, increase community engagement, and utilize resources.
- Maintained program records, databases, and websites to ensure accurate storytelling of organizational programming.
- Collaborated with marketing teams to develop and execute communication strategies in alignment with brand standards and departmental goals.
Skills
- Strategic Planning
- Written Communication
- Brand Promotion
- Marketing Campaign Development
- Donor Communication
- Partnership Cultivation
- Communications Database Management
- Basic Graphic Design Platforms
Timeline
Development and Marketing Manager
Clayton Early Learning
06.2023 - Current
Community Partnerships Manager
City Year Kansas City
06.2022 - 06.2023
Education Program Coordinator
United Way of Greater Kansas City
09.2019 - 06.2022
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