Hidy Lee
Merchandie Planning Manager
Hung Hom,HK
Summary
Merchandise Planning with over 10 years of experience analyzing and predicting market trends. Responsive to retail outlets' needs, customer preferences and existing stock levels. Excellent technical and communication skills with strong commitment to collaboration. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
12
12
years of professional experience
Work History
Merchandise Planning Manager ( Hong Kong & Macau)
Charles & Keith ( East Asia) Limited
1 2023 - Current
- Deliver the business plan in line with the company strategy for the merchandise mix, based on utilizing the support and strength within merchandising team, coaching, and leading the team to success
- Lead and manage merchandising team including the team development/ coaching/ motivation
- Monitor and optimize stock situation among Hong Kong and Macau, including store level on regular basis
- Manage the buying session from preparing OTB , regular business review with HQ as well as guiding the team to build a qualitative buy based on store profile needs
- Attend buying sessions , in term to build the right assortment on both store level and market level
- Work closely with different departments including VM, CRM, Marketing, Operation, Training department
- Regular sharing with Headquarter for the market trends, business needs, seasonal performance
- Regularly store visit to observe and gather store/ customer feedback, in term to manage the sales/ stocks/ display/ other merchandise matter effectively
Senior Buyer ( Hong Kong & Macau)
Charles & Keith ( East Asia) Limited
01.2019 - 12.2022
- Implementation of the product matrix, range development, buying calendar, OTB, pricing and strategizing the critical path for all categories for Hong Kong & Macau market
- Attend to Singapore for every Seasonal Buying trip, Assist on all sorts of sales analysis, support sales evaluation and advise action plan , support all ad hoc projects
- Keep tracking with New arrival planning and execute the replenishment
- Work with Global HQ in Singapore to develop the collection brief
- Work with Design team to feedback on market needs and product performance
- Conduct regular market visit
- Work closely with VM team to decide how products should be displayed in-store in term to maintain the brand image/ the sales
- Manage and conduct the seasonal product training, including the material
- Participate and help to conduct some marketing assortment
Assistant Buyer (Regional)– Mainline Uomo & License Product
Versace Asia Pacific Limited
06.2018 - 12.2018
- Attend to Milan buying trip and assist Buying manager on all the buying process
- Follow up orders with Italy headquarter, as well as monitor stock levels
- Merchandise allocation and consolidation
- Liaison with logistics and warehouse to provide updates of shipment status
- Assist on all sorts of sales analysis, support sales evaluation and advise action plan , support all ad hoc projects
- Negotiate and stay closely contact with suppliers on License product ( e.g
- Perfume/ Sunglasses/ Watches)
- Prepare seasonal product training and fashion trends material, participate training classes among regions
- Support to follow up with shops for handling the goods quality
- Routinely store visit among regions
Assistant merchandiser – Mainline Femme Homme Apparel/ To.b By Agnes. b Femme / Accessories
Agnes. B HK Limited
06.2015 - 05.2018
- Assist in formulating buying plan and budget allocation
- Monitor sales performance, stock arrangement and delivery schedule
- Work closely with other countries and subsidiaries in delivery and stock replenishment and buying session
- Work closely with retail operations, visual merchandising, marketing
- Prepare various analysis reports
- Participate in visual floor display planning
- Prepare and Conduct Product Training
Assistant Merchandiser -Nine West RTW
GRI FASHION (HK) LTD
09.2012 - 05.2015
- Work closely on OTB , the buying strategy and product mix for every seasonal buy
- Work closely with the operation team to achieve financial target
- Work closely with retail operations, visual merchandising, marketing and E-commerce
- Monitor merchandising flow, analyze market trends and sales performance
- Communicate and follow up with warehouse to ensure on time delivery of merchandise
- Provide product training and marketing promotion activities
Assistant Merchandiser –Steve Madden, EQIQ, Anne Klein, Enzo Angiolini, Easy Spirit (Footwear & Accessories mainly)
GRI ACCESSORIES (HK) LTD
- Monitor inventory distribution and prepare sales and inventory reports
- Work closely with brand team to monitor order and delivery status
- Coordinate with stores and operations on stock movement
- Manage daily merchandise related tasks
- Assist in preparing product training materials
- Work closely with retail operations, visual merchandising, marketing and E-commerce
Education
Bachelor of Psychology -
University of Essex
Colchester, UKSkills
Proficient on MS Office (including Word, Excel & PowerPoint, Vlookup, Pivot Table)
Fluent in Cantonese, English & Putonghua
AS400/ ASWEB / BI system/ Nextail/ Xpert/ SAP / E-retail
Problem-solving aptitude
Teamwork and Collaboration
Multitasking Abilities
Personal Information
- Salary: $34,000
- Expected Salary: $40,000
Timeline
Senior Buyer ( Hong Kong & Macau)
Charles & Keith ( East Asia) Limited
01.2019 - 12.2022
Assistant Buyer (Regional)– Mainline Uomo & License Product
Versace Asia Pacific Limited
06.2018 - 12.2018
Assistant merchandiser – Mainline Femme Homme Apparel/ To.b By Agnes. b Femme / Accessories
Agnes. B HK Limited
06.2015 - 05.2018
Assistant Merchandiser -Nine West RTW
GRI FASHION (HK) LTD
09.2012 - 05.2015
Merchandise Planning Manager ( Hong Kong & Macau)
Charles & Keith ( East Asia) Limited
1 2023 - Current
Assistant Merchandiser –Steve Madden, EQIQ, Anne Klein, Enzo Angiolini, Easy Spirit (Footwear & Accessories mainly)
GRI ACCESSORIES (HK) LTD
Bachelor of Psychology -
University of Essex