Hollie Paul
Toledo,OH
Summary
Passionate and results-driven Aesthetician with a strong background in sales and skincare expertise. Adept at navigating the competitive medical and aesthetic device market with in-depth product knowledge and strategic positioning. A proven relationship builder, fostering trust with clients and industry professionals to drive growth and customer satisfaction. Dedicated to staying ahead of industry trends and delivering exceptional results.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Field Aesthetic Device Educator
Artemis Distribution
04.2024 - 03.2025
- Trained and mentored 200+ medical and medspa partners on multiple modalities
- Facilitated virtual, in-person and blended learning sessions.
- Utilized variety of instructional design methodologies to create effective learning experiences.
- Built and maintained professional relationships with vendors and suppliers.
- Supported new partners for 'Launch Day' which helped generate revenue from Day 1 with their device
- Developed sales strategies that resulted in higher client reach.
Regional Esthetics Coach
Nurtur Salon + Spa
07.2023 - 04.2024
- Professional development with 25+ Licensed Professionals
- Skincare and product knowledge with over 100 Esthiology students
- Service and Retail metric setting
- Advanced treatment training
- Event planning and recruiting
- Aveda Institute Columbus
- Nurtur Salon and Spa Upper Arlington
Owner/Master Esthetician
Freestyle Beauty by Hollie
10.2021 - 06.2023
- Private Esthetics loft focusing on speed waxing and facial transformations
- Speed waxing, Skincare Consultations and Special Event Makeup Artistry
- Client Engagement and Retention
- Create Social Media Campaigns, Website and Print Materials
- Partner with local small businesses for invitation-only events
Master Esthetician
Penzone Salons and Spas
09.2014 - 10.2021
- Skincare Innovation Team
- Relationship Building
- Coordinate vendor training for all Penzone SPA locations
- New Hire Training/On-boarding
Education
Esthiology - Managing Esthetics
The Spa School
Columbus, OH07.2014
Skills
- Aesthetic Device and Medical Device experience
- Group facilitation
- Technology integration
- Relationship building
- Event sales
- Retail Sales
- Event planning and assistance
- Salon Software
- Product Management
- Skincare Education
Accomplishments
- Created and launched 'Elevate' program for Partners purchasing new devices, helping to bring over $200,000 in revenue to practices across North America
- Managed end-to-end course development, from needs assessment to deployment, impacting both internal colleagues and outside partners
- Day Spa Ruby Award for highest client retention 4 years in a row (2016-2020)
- Day Spa Emerald Award for highest average service ticket 4 years in a row (2016-2020)
- Day Spa Diamond Award for highest service total in company (spa) 2020
Certification
- Advanced Esthetic License
- Esthetic Instructor License
Timeline
Field Aesthetic Device Educator
Artemis Distribution
04.2024 - 03.2025
Regional Esthetics Coach
Nurtur Salon + Spa
07.2023 - 04.2024
Owner/Master Esthetician
Freestyle Beauty by Hollie
10.2021 - 06.2023
Master Esthetician
Penzone Salons and Spas
09.2014 - 10.2021
Esthiology - Managing Esthetics
The Spa School
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