Summary
Work History
Education
Skills
References
Timeline
Generic

Holly Durfee

Folsom,CA

Summary

Senior at Sonoma State University. Communications major currently honing skills in PR and Copywriting. Most effective in collaborative environments with swift deadlines and high-performance goals. Looking for steady income to support my final year of college. Adventurous at heart; I bring creativity and dynamic positivity to any team.

Work History

Assistant Account Executive

Primitivo P.R
Rohnert Park, CA
08.2023 - 12.2023
  • Gathered information on customer opinions and adjusted plans to capitalize on current trends.
  • Assisted with marketing strategy development to increase public awareness and customer engagement.
  • Drafted social media posts and created videos with eye for viral content strategies.
  • Posted and updated content on company's website and social media outlets.
  • Identified opportunities for publicity through creative campaigns or initiatives.
  • Communicated regularly with clients regarding their needs and progress on projects.
  • Provided assistance to PR manager with scheduling and organizing events.

Literary Editor

Zaum
Rohnert Park, CA
08.2023 - 12.2023
  • Determined readiness of written pieces, made changes, and approved final versions for publication.
  • Reviewed articles for grammar, spelling, punctuation, syntax, accuracy, and compliance with quality standards.
  • Proofread copy to detect and correct errors in spelling, punctuation and syntax.
  • Coordinated with authors and other editors throughout the editing process.
  • Provided feedback on content structure and organization of documents.
  • Identified inconsistencies in text or formatting issues within documents.
  • Oversaw artwork, layout and printing, adhering to deadlines and budget requirements.

Journalist/Photographer

Sonoma State STAR
Rohnert Park, CA
08.2023 - 12.2023
  • Cultivated strong relationships with sources and other contacts to support leads and story development.
  • Maintained up-to-date knowledge of current events and industry trends.
  • Collaborated with editors and other journalists to create compelling content.
  • Researched story background information to provide complete and accurate information.
  • Arranged interviews with witnesses and bystanders, providing first-hand accounts of stories.
  • Developed ideas or material for columns or commentaries by analyzing and interpreting news, current issues or personal experiences.
  • Organized, scheduled, and managed photo shoots for clients.
  • Took pictures of individuals, families, and small groups in studio or on location.
  • Composed photographs to achieve desired effects.

Education

Bachelor of Arts - Communications & Media Studies

Sonoma State University
Rohnert Park, CA
05-2024

Associate of Arts - Communications & Media Studies

Sonoma State University
Rohnert Park, CA
05-2021

Skills

  • Copyediting
  • Social Media Management
  • Incident Response
  • Public Relations Strategies
  • Web Content Creation
  • Public Speaking
  • Event Networking
  • Story Development
  • Interviewing Strength
  • Viral Marketing Campaigns

References

References available upon request.

Timeline

Assistant Account Executive

Primitivo P.R
08.2023 - 12.2023

Literary Editor

Zaum
08.2023 - 12.2023

Journalist/Photographer

Sonoma State STAR
08.2023 - 12.2023

Bachelor of Arts - Communications & Media Studies

Sonoma State University

Associate of Arts - Communications & Media Studies

Sonoma State University
Holly Durfee