Holly Valdez

• Establish and nurture relationships with Trade Partners (A&D, builders, general contractors, kitchen and bath dealers, fabricators, etc.) that result in consistent sales growth.
• Schedule outside appointments and visits with existing and potential customers to present products and services that will meet the customer's current and future needs.
• Establish new accounts and partnerships and build a relationship with customers.
• Prepare reports of activities and assigned accounts for the Branch Manager on a weekly basis.
• Manage each project from start to finish.
• Participate in trade shows, exhibits and related corporate promotional activities

Accomplishments: 2023, negotiated and closed over $1M with key accounts, exceeding sales goals by 10%. Increased my client pipeline 20% YOY by developing under performing accounts through superior customer service and product knowledge.

• Service existing accounts with the goal of building and maintain long customer relationships, creating referrals and repeat business
• Identify, initiate, build, and maintain relationships with key architects, designers, developers, and project owners to ensure a growing pipeline
• Capture customer data for the purposes connecting with the client to build relationships
• Responsible for growing current clients accounts by promoting products and building the A&D sector
• Manage project from start to finish

Accomplishments: Consistent sales growth by staying informed about industry trends and adjusting strategies accordingly.

• Meet or exceed personal and studio sales goals
• Expand the customer's connection to the brand
• Prospect new business on a weekly basis utilizing company programs and tools
• Prospect new and maintain current trade accounts
• B2B sales/conduct weekly trade visits and follow up
• Space planning, conduct home visits and design renderings
• Close the sale, writing a quote and follow up
• Manage project from start to finish
• Assist in the coordination of design related events
• Product knowledge: develop and maintain a thorough knowledge of DWR products

Accomplishments: Closed 200K+ by utilizing company design services; conducting home visits and renderings. YOY increased sales by 10-15% through account development, product knowledge and maintaining high levels of customer service.

• Engage and create unique, personalized experiences with each customer
• Accurately staff store and ensure the consistent delivery of the in store SEE Experience
• Analyze business, create action plans and drive new business
• Direct and monitor all sales and operational activities of store
• Develop Optical Stylists by providing feedback, product knowledge, ongoing training
• Execute promotional events in coordination with Marketing

Accomplishments : Brought store SPH from $95 to $110. Increased HD lens sell through to 94%, company average 74%. Consistently top sales/stats.