HRACH AVETISYAN

A versatile and dedicated professional with extensive experience in media operations and social media management. Proficient in content creation, brand promotion, and project management. Skilled at optimizing content for different online platforms, managing digital assets, and troubleshooting customer service inquiries. Demonstrates exceptional, interpersonal communication skills. Champion of social media tools and technologies, with a track record of creating and implementing successful social media campaigns. Work closely with clients to develop and execute a proactive, social content calendar, managing all phases digital marketing initiatives from concept through delivery and optimization.

• Doubled activity & engagement on Sac State Instagram account, reaching 20k accounts weekly and increasing overall followers by 75%
• Gained features on prominent platforms like @visitsacramento, @sacramento365, @comstockmag.
• Managed daily business operations effectively, resulting in a 20% increase in organizational efficiency.

Jessica Vernone 

Interim Director, Multimedia & Digital Communications at Sacramento State

P: 916-521-7169 

E: jvernone@csus.edu 

Jack Vaughn
Former Multimedia Director at Sacramento State
P: 916-205-3089
E: jackbvaughn1@gmail.com

Becky Repka
Director of Marketing at Sacramento State

P:  916-278-3829
E: becky.repka@csus.edu