Hsin-Yu Wu
Fashion Marketing Graduate With An Economics Background, Skilled In Digital Strategy, Consumer Insight, And Analytics. Experienced Across Retail, Compliance, And Brand Engagement.
New York,NY
Summary
Graduate student in fashion marketing with a background in economics, specializing in digital strategy, consumer insights, and cross-functional collaboration. Experienced in both retail operations and data-driven decision-making, with strong skills in SQL, Google Analytics, and SEO. Passionate about uncovering market trends and transforming data into impactful marketing strategies.
Overview
3
3
years of professional experience
5
5
years of post-secondary education
2
2
Certifications
2
2
Languages
Work History
Compliance Operations Intern
Uber Eats
09.2023 - 12.2023
- Help suppliers conduct in-depth business model analysis, focusing on financial equity allocation and equity structure, and support compliance verification.
- Assist vendors in preparing and submitting regulatory filings, including anti-money laundering (AML) reports, to ensure compliance with local compliance requirements.
Visual Merchandising & Sales Assistant
Massimo Dutti, Inditex
09.2022 - 03.2023
- Offer personalized styling consultation services to enhance the customer shopping experience and foster brand loyalty.
- Examine data to recognize sales trends and inventory shifts that aid purchasing choices.
- Participate in planning and executing promotions, including store events, to enhance customer engagement and boost sales.
Sales Assistant (Part-time)
Calvin Klein
09.2020 - 02.2021
- Assist with visual merchandising and organizing inventory to create a seamless and engaging shopping environment.
- Foster strong customer relationships and enhance the brand experience through effective in-store engagement strategies.
- Support brand loyalty programs by providing personalized service and sharing product knowledge to drive long-term customer retention and boost sales.
Education
Master of Professional Studies - Fashion Marketing (Digital Marketing Focus)
LIM College
New York, NY 09.2024 - 08.2025
Bachelor of Arts - Economics
Tamkang University
New Taipei City, Taiwan 09.2019 - 06.2023
Skills
SQL, Google Analytics 4, Microsoft Excel, canva
Marketing Strategy
Digital Marketing, Business Model Evaluation, Content Creation, Consumer Behavior Analysis, Visual Merchandising
Certification
INSIDE LVMH Certificate
Timeline
Google Analytics 4 Certification
03-2025
Master of Professional Studies - Fashion Marketing (Digital Marketing Focus)
LIM College
09.2024 - 08.2025
INSIDE LVMH Certificate
12-2023
Compliance Operations Intern
Uber Eats
09.2023 - 12.2023
Visual Merchandising & Sales Assistant
Massimo Dutti, Inditex
09.2022 - 03.2023
Sales Assistant (Part-time)
Calvin Klein
09.2020 - 02.2021
Bachelor of Arts - Economics
Tamkang University
09.2019 - 06.2023
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