Summary
Overview
Work History
Education
Skills
Accomplishments
Affiliations
Work Availability
Timeline
BusinessAnalyst
BASIL DAMUKAITIS

BASIL DAMUKAITIS

Copywriter & Content Marketing Strategist
Chicago,IL.

Summary

Award-winning sales and marketing executive for Fortune Global 500 companies providing effective brand management, copywriting, and content marketing strategies.

Overview

25
25
years of professional experience

Work History

Director of Content Strategy (Consultant)

Interstellar Digital
Chicago, IL
07.2022 - Current
  • Brand strategist, copywriter, and marketing director executing marketing strategies for commercial real estate, private equity, venture capital, and homebuilder markets.
  • Developed innovative sales and marketing strategies to facilitate business expansion.
  • Analyzed industry trends and tracked competitor activities to inform decision making.
  • Formulated and executed strategic initiatives to improve product offerings.
  • Develop and standardize outbound strategies that increase sales

Copywriter and Brand Strategist

Hubbard Street Marketing
Chicago, IL
07.2022 - Current
  • Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
  • Maximized advertising efforts by developing content for media relations, corporate communications, and social media posts.
  • Utilized specialized software to capture and process data.
  • Managed campaigns for various clients that consistently exceeded sales goals.
  • Used research tactics to create an Investor Deck that raised $4M in 48 hours
  • Developed email content and campaigns with 25% open rate.

Director of Marketing

UWorld Metaverse Inc
Chicago, IL
10.2021 - 07.2022
  • Directed 4 marketing managers and performed performance evaluations.
  • Approved and edited all content, developed branding standards.
  • Managed annual marketing budget in excess of $750,000.
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Developed metrics and measured success in order to further penetrate marketplace.
  • Created innovative strategies to drive customer engagement.
  • Developed and presented marketing plans and reports to CEO and stakeholders.
  • Created content and promotional materials to drive engagement and conversions.

Regional Director of Sales and Marketing

AtlasCopco - BeaconMedaes
Chicago, IL, MI, WI
07.2015 - 03.2020

Fortune Global 500 medical capital equipment manufacturer of medical gas systems for anesthesia, respiratory, and lab equipment in critical care hospital areas.

  • Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans for team of (9) selling to 500+ healthcare facilities.
  • Achieved dramatic sales increase by skillfully managing relationships and proactive sales approaches.
  • Developed marketing strategies, led team of (9) selling to 500+ healthcare facilities.
  • C-Suites, Directors, and Clinical Managers.
  • Created marketing pieces that won back lost $700K contract.
  • Over Plan YOY 2015- 2020 117% average (from $2.4 to $3.5M).
  • Grew market share 11% (44 new facilities) increasing sales reps (from 5 to 9).
  • Created marketing plan converting midwest healthcare system (15 hospitals).
  • Increased Profit Margins 7.9% ($1.5M) increasing service response times.
  • Realized 15 total competitive conversions introducing new technologies.
  • Established 13 Key Opinion Leaders by introducing disruptive technologies.
  • Developed ambulatory surgery center market generating an additional $1.5M.

Director of Business Development

Carroll Seating, ICI Scientific
Chicago, IL.
05.2013 - 07.2015

Hired to establish healthcare profit center. Responsible for complete sales cycle from initial contact to project installations.


  • Generated $2.9M in revenues in 2 years
  • Won single largest contract in company history ($1.9M)
  • Negotiated 14 new hospital and diagnostic laboratory projects
  • Pioneered application of infection resistant technology in patient rooms

Territory Manager - Sales & Service

Compliant Healthcare Technologies
Chicago, IL.
01.2010 - 03.2013

Built new territory, directed office operational budget ($950K), led team of (5). Managed full sales cycle: cold calling, needs assessment, contract negotiation.

  • President’s Club 2011, 2012: Ranked #1 in company sales force (of 8)
  • Won largest contract in company history ($1.2 M)
  • Grew new territory to 59 accounts
  • Generated over $3M in total revenues in 3 years.
  • Leveraged profit opportunities by recruiting top talent and managing brand image to exceed plan performance.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.

Investment Properties Broker

CBRE Global Real Estate Services
St. Louis, MO
07.2000 - 05.2004

Part of 3-person investment property brokerage team that bought and sold assets for REITs, PE, and VCs. Developed Starker Exchange (1031) strategy for investor groups.


  • Sourced 1st client and only buyer for a 36-unit property through tax credits
  • Rookie of the year 2001, 2002
  • Developed Quarterly Multi-Family Vacancy Marketing Report

Protocol Officer: Visit of Pope St. John Paul II

St. Louis Abbey
Saint Louis , MO
01.1999 - 01.1999

Benedictine Monk

St. Louis Abbey, St Lous Priory School
St. Louis, MO
01.1991 - 06.2000
  • Roman Catholic Benedictine monastery that established a day school for boys
  • Benedictine Monk: Kitchen Master, Sacristan, Master of Ceremonies, Retreat Master
  • Teaching Assignments: Form IV History, Theology; also Retreat Master, Thesis and
  • Student Advisor

Education

MA -

St. Louis University

BA - undefined

Borromeo College of Ohio

Skills

Articles, Blogsundefined

Accomplishments

  • Create Investor Deck that raised $4M in 48 hours
  • Developed email content and campaign (1600) with 25% open rate
  • Wrote website that tripled traffic and doubled click rates
  • Built online social media following of 10,600
  • Wrote company white paper that raised $6M
  • Created investor summaries, pitch decks, video scripts, executive profiles, and client marketing materials
  • Developed incentive programs (UWorld Passport), UX/UI, and website content
  • Created marketing (5) pieces that won back lost $700K contract
  • Over Plan YOY 2015- 2020 117% average (from $2.4 to $3.5M);
  • Grew market share 11% (44 new facilities) increasing sales reps (from 5 to 9)
  • Created marketing plan converting midwest healthcare system (15 hospitals)
  • Increased Profit Margins 7.9% ($1.5M) increasing service response times
  • Realized 15 total competitive conversions introducing new technologies
  • Established 13 Key Opinion Leaders by introducing disruptive technologies
  • Developed ambulatory surgery center market generating an additional $1.5M

Affiliations

  • Sovereign Military Hospitallar Order of St. John of Jerusalem, of Rhodes, and of Malta
  • Guardian Ad Litem: Court Appointed Special Advocate (St. Louis, MO)

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Copywriter and Brand Strategist

Hubbard Street Marketing
07.2022 - Current

Director of Content Strategy (Consultant)

Interstellar Digital
07.2022 - Current

Director of Marketing

UWorld Metaverse Inc
10.2021 - 07.2022

Regional Director of Sales and Marketing

AtlasCopco - BeaconMedaes
07.2015 - 03.2020

Director of Business Development

Carroll Seating, ICI Scientific
05.2013 - 07.2015

Territory Manager - Sales & Service

Compliant Healthcare Technologies
01.2010 - 03.2013

Investment Properties Broker

CBRE Global Real Estate Services
07.2000 - 05.2004

Protocol Officer: Visit of Pope St. John Paul II

St. Louis Abbey
01.1999 - 01.1999

Benedictine Monk

St. Louis Abbey, St Lous Priory School
01.1991 - 06.2000

MA -

St. Louis University

BA - undefined

Borromeo College of Ohio
BASIL DAMUKAITISCopywriter & Content Marketing Strategist