Rebuilt 4+ multi-million dollar organizations, including online presence, product modifications, organization modifications, and more as Marketing Consultant
Increased annual sales by $3M+ as Marketing Director at Adams
Increased annual sales by 1M+ as Marketing & Sales Specialist at AP Fabrications
Over 200% attainment on a $24M FY16 quota Insight
SMB Southeast Team Lead & Mentor for 3+ years
Insight Site-Committee Chairman
Overview
10
10
years of professional experience
Work History
Regional Sales Manager
Riceland Foods, Inc. - Rice Division
04.2021 - 10.2024
Successfully Managed Food Service & Retail accounts.
Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
Finalized sales contracts with high-value customers.
Attended industry conferences and tradeshows to stay up-to-date with market trends and customer needs.
Executed promotional events and trade shows.
Executed successful marketing campaigns to generate new business and expand customer base
Conducted product demonstrations and presentations to potential clients
Developed and maintained positive relationships with clients in assigned sales territories.
Built relationships with customers and community to establish long-term business growth.
Sales & Marketing Specialist
AP Fabrications | API Grain Management | API
02.2022 - Current
Recreated (2) company logos and mottos
Created and maintained (3) successful brands
Created (3) successful company websites
Increased annual sales by 1M+
Collaborated with sales and executives to develop successful strategies.
Collaborated with leadership to identify marketing and communication needs for team and stakeholders.
Built local sales and marketing plan for each targeted district within defined territory.
Stayed current on company offerings and industry trends.
Marketing Director
Adams Fertilizer Equipment
04.2019 - 04.2021
Created and maintained a successful brand
Business-to-Business marketing campaigns
Collaborated with sales and executives to develop successful strategies
Researched market trends and competitors to stay current on the market
Recreated company logo and motto.
Deployed well-coordinated campaigns, events and public relations strategies to promote brand.
Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Continually maintained and improved company's reputation and positive image in markets served.
Developed and presented marketing plans and reports to CEO and shareholders.
Sales Executive: SMB IT Solutions
Insight
07.2016 - 04.2019
Business-to-Business sales
Prospected new business
Analyzed client’s IT environment to provide better/more efficient solutions
Managed client-vendor relationships
Networked within nearby community to provide knowledge and expertise, while driving new business
Team Lead
Managed 10+ Sales Executives through day-to-day activities
Provided new ideas and knowledgeable recommendations to drive business sales
Effectively ran team meetings
Trained employees on sales tactics, operations, and best practices.
Sales Executive: SMB IT Solutions
Hewlett Packard Enterprise
04.2015 - 07.2016
Business-to-Business sales
Over 200% attainment on a $24M FY16 quota
Prospected new business
Analyzed client’s IT environment to provide better/more efficient solutions
Managed client-vendor relationships
Networked within nearby community to provide knowledge and expertise, while driving new business
Team Lead
Managed 10+ Sales Executives through day-to-day activities
Provided new ideas and knowledgeable recommendations to drive business sales
Effectively ran team meetings
Trained employees on sales tactics, operations, and best practices.
Education
Bachelor of Business Administration - Marketing
University of Central Arkansas
Conway, AR
12.2014
Associate of Arts - Business Administration
Phillips Community College of the University of Arkansas
Stuttgart, AR
05.2012
Skills
Creative
Intelligent
Loyal
Team Mate
Team Builder
Coach
References
Mark Holt, VP of Business Development, Western Foods, 5215 Industrial Dr S, Pine Bluff, AR 71602, (870) 659-5570
Steve Danforth, Owner of AP Fabrications, API, & API Grain Management, 1012 E 22nd Street, Stuttgart, AR 72160, (501) 516-6173
LaToya Green, US Inside Sales National Channel & Alliance Manager, Hewlett Packard Enterprise, 5400 Legacy Drive, Plano, TX, 75024, (501) 313-7439
Timeline
Sales & Marketing Specialist
AP Fabrications | API Grain Management | API
02.2022 - Current
Regional Sales Manager
Riceland Foods, Inc. - Rice Division
04.2021 - 10.2024
Marketing Director
Adams Fertilizer Equipment
04.2019 - 04.2021
Sales Executive: SMB IT Solutions
Insight
07.2016 - 04.2019
Sales Executive: SMB IT Solutions
Hewlett Packard Enterprise
04.2015 - 07.2016
Associate of Arts - Business Administration
Phillips Community College of the University of Arkansas
Bachelor of Business Administration - Marketing
University of Central Arkansas
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