Ibukun Simplice
Newark,NJ
Summary
I am a result-driven marketing professional with 3+ years of experience in brand stewardship, strategic marketing, client relationship management, and data-driven decision-making. Adept at managing multiple projects, analyzing market trends, and executing marketing campaigns to enhance brand positioning. Proficient in Salesforce, Excel, and PowerPoint, with a keen ability to collaborate across departments and with external partners.
Overview
4
4
years of professional experience
Work History
Client Relations Ambassador
Odity
New York, New York
08.2024 - Current
- Collaborated with internal teams to enhance brand reputation and customer engagement.
- Utilized Salesforce for account management, customer interactions, and data analysis.
- Identify consumer trends and feedback to refine marketing strategies.
Digital Marketing Account Manager
Eazylancer
01.2024 - 05.2024
- Managed a portfolio of four brands, driving full-cycle sales initiatives to meet and exceed targets.
- Conducted cold calling and lead generation campaigns, successfully acquiring new clients.
- Delivered insights through pipeline analysis and performance tracking, ensuring timely follow-ups and deal closures.
- Built and maintained strong client relationships, acting as the primary point of contact for all account needs.
Content & Social Media Manager
Zivalagos
01.2022 - 01.2024
- Developed and executed strategic campaigns, driving audience engagement, and contributing to revenue growth.
- Collaborated with internal teams to align sales strategies with marketing objectives, ensuring consistent messaging.
- Analyzed campaign performance data to refine strategies and achieve business goals.
Digital Marketing Intern
Progital Digital Agency
01.2021 - 09.2021
- Managed multiple social media accounts, creating tailored strategies to improve engagement, and achieve marketing objectives.
- Analyzed performance metrics to refine strategies, and maximize client ROI.
Education
MBA - Digital Marketing
Montclair State University
Montclair, NJ10-2026
Bachelor of Science - Mass Communication
Caleb University
Imota, Lagos08-2020
Skills
- Brand Management and Marketing Strategy
- Project and Campaign Management
- Market Research and Data Analysis
- Social Media and Influencer Marketing
- Sales and Trade Marketing Collaboration
- Cross-functional communication
- Creative Brief and Content Development
- Microsoft Office (Excel, PowerPoint), and Google Suite
Certifications
- The Fundamentals of Digital Marketing, Google Africa, 01/01/20
- Jobberman Soft-Skills Training, Jobberman Nigeria, 01/01/21
- Social Media Marketing, HubSpot Academy, 01/01/24
- Social Media Marketing Certification II, HubSpot Academy, 01/01/24
- Integrated Marketing Communications: Advertising, Public Relations, Digital Marketing & more, Coursera 01/01/24
Timeline
Client Relations Ambassador
Odity
08.2024 - Current
Digital Marketing Account Manager
Eazylancer
01.2024 - 05.2024
Content & Social Media Manager
Zivalagos
01.2022 - 01.2024
Digital Marketing Intern
Progital Digital Agency
01.2021 - 09.2021
MBA - Digital Marketing
Montclair State University
Bachelor of Science - Mass Communication
Caleb University
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