Idalis Yera
Boca Raton
Summary
Dynamic visual merchandiser with a proven track record at H&M, skilled in merchandise presentation and customer engagement. Expert in creating compelling displays that drive sales and enhance the shopping experience. Strong team leader, adept at training staff and fostering collaboration to achieve operational excellence and elevate brand standards.
Overview
17
17
years of professional experience
Work History
Assistant Manager
Old Navy
11.2023 - Current
- Assisted in managing daily store operations, ensuring compliance with company policies and procedures.
- Supported inventory management by conducting regular stock assessments and implementing replenishment strategies.
- Trained new employees on operational standards and customer service best practices, fostering a collaborative work environment.
- Analyzed sales data to identify trends, informing merchandising decisions and promotional strategies.
- Developed visual merchandising displays that aligned with brand guidelines, enhancing the overall shopping experience.
- Supervised day-to-day operations to meet performance, quality and service expectations.
- Maintained a clean, safe, and organized store environment to enhance the customer experience.
Visual Merchandiser
H&M Hennes & Mauritz
11.2012 - 11.2023
- Collaborated with team members to execute seasonal merchandising strategies aligned with brand standards.
- Developed visually appealing merchandise displays to enhance customer engagement and drive sales.
- Analyzed customer feedback to optimize product placement and improve overall shopping experience.
- Conducted regular assessments of display effectiveness, making adjustments based on performance insights.
- Trained new staff on visual merchandising techniques, fostering a cohesive team environment.
- Worked with store managers to implement new displays, promotions and store layout changes.
- Managed mannequin styling, ensuring alignment with current fashion trends and company branding guidelines.
- Maintained awareness of competitor strategies to inform innovative merchandising approaches within the store.
- Increased customer traffic through effective window displays that showcased new products and promotions.
- Analyzed sales data and customer feedback to develop creative solutions to improve customer experience.
Visual Merchandiser
Gap
01.2008 - 08.2012
- Optimized inventory by creating visually appealing displays that also highlighted slow-moving items, thus reducing stock levels.
- Developed signage system that simplified navigation, improving overall shopping experience for customers.
- Collaborated with team members to execute seasonal merchandising strategies aligned with brand standards.
- Trained new staff on visual merchandising techniques, fostering a cohesive team environment.
- Managed mannequin styling, ensuring alignment with current fashion trends and company branding guidelines.
- Increased customer traffic through effective window displays that showcased new products and promotions.
Education
Psychology -
University of Puerto Rico (Recinto De Aguadilla)
Aguadilla, PR05.2008
Skills
- Customer service and engagement
- Team building and leadership
- Store operations
- Merchandise presentation
- Visual storytelling
Timeline
Assistant Manager
Old Navy
11.2023 - Current
Visual Merchandiser
H&M Hennes & Mauritz
11.2012 - 11.2023
Visual Merchandiser
Gap
01.2008 - 08.2012
Psychology -
University of Puerto Rico (Recinto De Aguadilla)
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