Ilan Grach
Bothell,WA
Summary
Experienced digital marketing specialist and sales manager with expertise in devising, implementing, and refining online marketing strategies. Possessing a proven track record of effectively promoting products through diverse digital tactics, this professional is recognized for exceptional planning abilities and proactive campaign monitoring, consistently achieving successful outcomes.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Marketing Strategist
IceWeb
01.2022 - Current
- Continually maintained and improved company's reputation and positive image in markets served.
- Consistently sold 25k/m per conference attended
- Helped a startup company go from $0 to $1.4 million in 4 months with 3.5k/m budget
- Optimized email campaigns to increase open and click-through rates.
CMO
Clark & Cove
09.2024 - Current
- Consulted with product development teams to enhance products based on customer interest data.
- Identified target audiences and devised campaigns to match target demographics and optimize results.
- Implemented key initiatives and activities aligned with brand strategy and brand advocacy.
- Communicated marketing strategy and campaign performance to verify alignment with corporate sales objectives.
- Managed 10k/week in Facebook ad spend
- Increased conversion rate from 2% to 7% by continuously testing new creatives and helping pinpoint exact target audience
- Designed entire Shopify store
- Wrote all the ad copy
- Helped create retargeting campaigns
Senior Sales Partner
Apex Energy Solutions
01.2022 - Current
- Rewarded by Great Day Improvements, which is a billion dollar company & parent company of Apex Energy Solutions, for outstanding innovation for utilizing data driven technologies. Quoted from Executive senior partner, emailed nationally across entire Great Day Improvements board "Senior Sales Partner, Ilan Grach is strategically using our customer contact data to target past "no sale" customers and canceled appointments from 12 or more months ago to create new appointments. Because of Ilan's commitment and efforts to the initiative, he is seeing significant success in converting these self generated leads into sales. This is a great example of using data to create opportunities."
- The data driven innovative strategy has been utilized on a nationally scale and been implemented by other companies like Champion Windows, which is also owned by Great Day Improvements.
- Generated over $2 million dollars in revenue over the course of three years.
- Trained, managed, and recruited additional Junior partners.
- Led a handful of Monday & Wednesday leadership sales meetings
- Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
- Maintained current knowledge of evolving changes in marketplace.
- Helped two junior partners hit national records.
- Increased sales with execution of full sales cycle processing from initial lead processing through conversion and closing.
Junior Sales Partner
Apex Energy Solutions
01.2020 - 12.2022
- Recruited 12 Junior Sales Partners as a Junior partner myself. Outrecruited the Executive Senior Manager, who's main responsibility is recruiting.
- Highest Gross Income Earner on the 2nd year as Junior Sales Partner across a national scale.
- Awarded for most door knocks & appointments set on a national scale
- Trained other Junior Partners on objection handling & time management out in the field.
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
Regional Sales Manager
PNU MEDIA
11.2019 - 12.2020
- Directly connect with business owners
- Schedule 10 appointments a week with business owners
- Make 25+ emails a day
- Go to 50 businesses per day to meet with owners
- Sign 3-5 downstream advertisement contracts per week
Training Sales Director
LA FITNESS
01.2019 - 11.2019
- Provide new members a structured program to help reach their fitness goals
- Hired 3 personal trainer since January 2019
- Personally taught trainers how to sell and maintain clients
- Top 3 producer in a lower class gym
- Achieving sales goals while managing the training department
Personal Training Counselor
LA FITNESS
01.2018 - 12.2018
- Sold $20,000+ per month of personal training
- Closed 3 people a week by setting up four appointments per day
- Made 50+ phone calls and gave 10 mini workouts per day to reach sales goals
- Set up appointments by giving free fitness evaluations, workouts, nutrition plans, and setting up body fat tables
Landscaper
Brookstone Landscape and Design
04.2016 - 10.2016
- General maintenance duties such as cleaning walkways, fixing fountains, and using a leaf blower
- Apply fertilizer to enhance plant's growth
- Extract weeds and dead plants
- Trim overgrown limbs, hedges, and leaves
- Uphold the landscaping design and ensure plant growth
- Plant new decorative bushes, flowers, plants, and shrubs
Education
Associates Degree in Digital Marketing - Digital Marketing
Bellevue College
Bellevue, WA03-2025
Skills
- Sales enablement
- Advertising campaigns
- Marketing analytics
- Customer segmentation
- Manged six figures a month in ad spend
- Direct marketing campaigns
- Content strategy
- Web analytics
- Digital advertising
- E-mail and direct mail marketing campaigns
Accomplishments
- Managed over six figures a month in Facebook Ad spend
- Built excel spreadsheets to help companies track target KPI's
- Helped several ecommerce website hit six figures a month in sales, for general, niche, and single product stores.
- Rewarded for implementing innovative digital marketing strategies in sales driven company.
- Collectively helped companies generate over $7 million in revenue both in Digital marketing & sales.
Certification
Google Analytics Individual Qualification
- Nov 20, 2022
Google Ads - Measurement Certification
- Oct 30, 2022
Google Ads Apps Certification
- Aug 13, 2024
Waze Ads Fundamentals
- Jul 22, 2024
Google My Business
- April 30, 2020
How to Boost Your Productivity with AI Tools Course completed by Ilan Grach Nov 10, 2024
Marketing Virtual and Hybrid Events Course completed by Ilan Grach Oct 26, 2024
Virtual Events Essential Training Course completed by Ilan Grach Oct 17, 2024
How to Rock a Conference Course completed by Ilan Grach Oct 09, 2024
Languages
Russian
Professional Working
Timeline
CMO
Clark & Cove
09.2024 - Current
Marketing Strategist
IceWeb
01.2022 - Current
Senior Sales Partner
Apex Energy Solutions
01.2022 - Current
Junior Sales Partner
Apex Energy Solutions
01.2020 - 12.2022
Regional Sales Manager
PNU MEDIA
11.2019 - 12.2020
Training Sales Director
LA FITNESS
01.2019 - 11.2019
Personal Training Counselor
LA FITNESS
01.2018 - 12.2018
Landscaper
Brookstone Landscape and Design
04.2016 - 10.2016
Associates Degree in Digital Marketing - Digital Marketing
Bellevue College
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