Ilia Elezov

Professional experience for a project in 4 stores with an annual turnover of $ 2.5 million in 2 cities with a population of over a million each.

All brands in the portfolio are global (Nike, Adidas, Tommy Jeans, Stussy, CK, The North Face etc. including limited lines and releases)

• Drawing up assortment matrices (for 25 000 pieces avg) based on sales plan once a season and participation in sales planning.
• Visiting pre-orders and directly choosing an assortment. Experience in international exhibitions and tradeshows: Pitti Uomo (Florence), CIFF (Copenhagen), SEEK (Berlin), Panorama (Berlin), Premium (Berlin), Bright (Berlin).
• Constant contact with partners - usually about 25 brands in the assortment. Organization and control of deliveries (including directly from Europe: preparation of invoices, contact with brokers, customs and transport companies).
• Sales analysis and sales reporting weekly and monthly with findings and planned actions based on results.
• Price regulation. Initiation of promotions. Sub-sorting of goods, moving between stores. Control of store inventories. Returning goods to suppliers.
• Merchandiser control
• Supervision interior design of stores (in case of opening new stores or changing the concept over time) + showcases and promotion in social. Networks.
• Experience in opening 2 retail and 1 online store.
• Strategy, plans, promotion strategy based on a change in the assortment due to new market needs.

• Sales
• control of store and seller indicator
• employee training
• merchandising
• conducting and keeping inventories
• control of households activities
• acceptance of goods
• organization of work in the warehouse of the store
• reports of the work of the store
• Staff up to 8 employees.

Including experience in opening new store in Krasnoyarsk (business trip for 2 months), including all processes: paperwork from the shopping center, goods acceptance, personnel training, merchandising, feedback managers in the office, etc.