Ina Peters

Innovatively developed and executed comprehensive content plans, infusing storytelling techniques to create narratives that resonate with our audience.

• Took charge of visual conceptualization, orchestrating the design of engaging and visually compelling content that not only conveyed information but also conveyed a captivating story.

• Delved into audience personas, creating detailed profiles to understand our target demographic better. This approach allowed for more personalized and effective messaging in our marketing efforts.

• Managed ad placements strategically, ensuring that our storytelling content reached the right audience at the right time, maximizing its impact.

• Led efforts in effective promotion and collaborations, leveraging the power of storytelling to build a unique brand identity and foster connections with our audience, ultimately increasing brand awareness.

• Accomplished the successful production and direction of four short films, showcasing a robust portfolio of creative work. Led a fundraising campaign for a non-governmental organization focused on BIPOC students, resulting in a substantial increase in contributions.
• Secured funding for independent films by presenting compelling pitch decks to potential investors.

• Drove improvement in targeting precision through data-driven strategies. Successfully implemented a direct market approach, resulting in increase in conversion rates. Focused on experiential marketing initiatives that contributed to growth in brand engagement and customer interactions.

• Produced and anchored news and lifestyle shows, reaching a diverse audience and achieving a consistent 15% increase in viewership over the course of my tenure. Conducted interviews with high-profile government officials, contributing to a 25% boost in audience engagement and retention."

Associate producer of the successful television program "The Osasu Show". Implemented streamlined workflow procedures, resulting in improvement in operational efficiency. Led content marketing initiatives, crafting compelling narratives that resonated with the local audience, leading to a boost in engagement. Collaborated on growth marketing campaigns, achieving a 10% expansion in brand awareness. Proficient in leveraging social media for comprehensive digital strategies, contributing to growth in online presence.