Ireland Tharpe
Ashland,VA
Summary
Adept at transforming retail spaces, I leveraged my visual merchandising expertise at Target to significantly enhance customer engagement and sales. My creative vision and strong problem-solving skills led to innovative display strategies and a notable increase in customer satisfaction. Skilled in both team collaboration and guest engagement, I consistently delivered results that aligned with corporate sales objectives and brand marketing standards.
Overview
7
7
years of professional experience
Work History
Visual Merchandiser
Target
08.2017 - Current
- Worked with store managers to implement new displays, promotions and store layout changes.
- Managed mannequin styling, ensuring alignment with current fashion trends and company branding guidelines.
- Trained and supervised junior team members in visual merchandising techniques for consistent brand presentation across the store.
- Revamped store layout to improve customer flow and overall shopping experience, resulting in better customer satisfaction ratings.
- Monitored and replenished display inventory and restructured according to available stock.
- Assisted with special event planning and execution, incorporating creative visual elements to enhance the overall atmosphere and support promotional objectives.
- Updated signage regularly to reflect current promotions or markdowns, improving clarity for customers seeking sale items within the store environment.
- Increased customer traffic through effective window displays that showcased new products and promotions.
- Created interior displays to promote products in alignment with corporate sales objectives.
- Analyzed sales data and customer feedback to develop creative solutions to improve customer experience.
- Managed aesthetically pleasing displays to showcase company products and increase sales.
- Collaborated with management to develop seasonal merchandising strategies for optimal customer engagement.
- Evaluated store performance and made recommendations for changes to optimize sales.
- Analyzed sales data to identify trends and adjust visual merchandising plans accordingly, maximizing revenue potential.
- Implemented inventory control measures to reduce shrinkage rates while maintaining attractive product displays.
- Supervised and trained team of merchandising associates, verifying accuracy and efficiency in work processes.
- Conducted regular competitor analysis, staying informed of industry trends and adjusting visual merchandising strategy as needed to maintain a competitive edge.
- Managed installation of visual merchandising displays, urging team to with speed and accuracy.
- Partnered with store personnel during remodels or relocations to ensure seamless transition of visual merchandising elements into new spaces.
- Facilitated workshops on visual merchandising techniques, sharing best practices with peers and enhancing team skills.
Style Consultant
Target
08.2017 - 05.2021
- Greeted all clients with warm smile and asked open-ended questions to better understand his or her needs.
- Brainstormed and implemented new floor designs, merchandise displays and sales advertisements.
- Increased customer satisfaction by providing personalized style consultations and recommendations.
- Collaborated with fellow consultants to ensure seamless communication, resulting in improved team performance and customer satisfaction.
- Handled high-pressure situations with tact and professionalism, effectively addressing customer concerns to maintain positive relationships.
- Offered expert guidance on color theory and coordination, helping customers create cohesive looks that flattered their unique features.
- Promoted ongoing sales, promotions and upcoming events, boosting sales.
Education
Atlee High School
Mechanicsville, VA06.2016
Skills
- Product knowledge
- Visual merchandising
- Customer service
- Creative vision
- Brand marketing
- Visual storytelling
- Customer experience
- Seasonal displays
- Vendor management
- Sales promotion
- Guest engagement
- Overstock management
- Workload planning
- Sales strategy
- Employee coaching
- Sales expertise
- Brand alignment
- Standards development
- Planogram resets
- Retail sales campaigns
- In-store event display management
- Team collaboration
- Problem-solving
- Relationship building
- Adaptability and flexibility
- Clear communication
- Staff training
- Idea brainstorming
- New store setups
- Critical thinking
- Pricing and signage updates
- Workflow coordination
- Project coordination
- Event coordination
- Work documentation
Accomplishments
Traveled to other states to help open stores.
Worked within the Richmond district to train team members and lead a new approach to capturing inventory.
Timeline
Visual Merchandiser
Target
08.2017 - Current
Style Consultant
Target
08.2017 - 05.2021
Atlee High School
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