Irene Escobar

Driven Marketing student at California State University, Long Beach, with a passion for creating meaningful connections through innovative marketing strategies. At Lovisa, I contributed to increasing e-commerce engagement by coordinating marketing campaigns for over 50 stores across North America. At GSN Planet, I managed email campaigns reaching thousands of subscribers and developed compelling social media content. My leadership in Sigma Kappa has strengthened my collaboration and event coordination skills, supporting philanthropic initiatives that raised over $5,000. Proficient in tools like Mailchimp, Canva, and Excel, I bring creativity, adaptability, and a commitment to delivering measurable results in dynamic environments.