Results-oriented Beauty Professional with over 7 years of experience in developing a thriving beauty business. Expertise in lead generation, client consultation, sales conversion, and fostering enduring client relationships that enhance repeat business and referrals. Skilled in social media marketing, digital lead generation, and managing high-volume client communication.
Overview
1
1
year of post-secondary education
10
10
years of professional experience
Work History
Self Employed Lash Artist
Pro Lash
San Francisco, California
02.2018 - Current
Built and operated a successful client-based beauty business for 7+ years, independently managing sales, client acquisition, consultations, retention, marketing, scheduling, payments, and day-to-day business operations.
Managed the full sales cycle, from generating and responding to leads to conducting consultations, recommending services, closing bookings, collecting payment, and securing repeat business.
Converted prospective clients into paying customers by identifying their individual beauty goals, educating them on service options, addressing concerns, and recommending personalized solutions.
Cultivated a loyal repeat-client base by delivering exceptional experiences, maintaining consistent communication, and offering personalized services to encourage strategic rebooking.
Generated new business through targeted social media marketing, client referrals, and direct engagement, enhancing brand visibility and attracting new clients.
Used consultative selling rather than a transactional approach to establish trust and help clients feel confident in their purchasing decisions.
Fostered ongoing relationships with clients throughout their journey, leading to increased repeat bookings and strengthened long-term customer loyalty.
Developed strong knowledge of the beauty and aesthetics customer journey, including client expectations, purchasing behavior, trust-building, and service-based decision making.
Lead Sales Associate
Verizon Wireless
Burlingame, California
04.2016 - 09.2018
Led a team as the primary sales associate, supporting a high-performing sales environment and delivering knowledgeable, professional customer service.
Guided customers through purchasing decisions, answered questions, addressed objections, and confidently closed sales.
Established strong customer relationships that contributed to achieving individual and team sales goals.
Conducted needs-based sales conversations to understand customer priorities and recommend products, plans, and services aligned with individual needs.
Created personalized product and service packages that enhanced customer value and supported sales objectives.
Recommended relevant add-ons and services tailored to customer needs and purchasing behavior, driving additional sales.
Maintained a customer-first approach while balancing relationship building with performance-driven sales expectations.