Overview
Work History
Education
Skills
Proficiencies
Timeline
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Isabella Batista

Boulder,CO

Overview

2
2
years of professional experience

Work History

FASHION PUBLIC RELATIONS INTERN

AGENTRY PR
NEW YORK CITY, NY
05.2023 - 08.2023
  • Fostered client-brand relationships, ensuring seamless product delivery and meticulous handling, while leading team efforts to enhance customer service and workplace atmosphere.
  • Engaged in client/brand meetings, diligently documenting discussions and key decisions, guided by creative briefs.
  • Managed high-end designer clothing samples, overseeing upkeep, precise showroom arrangement by color, brand, and season, and maintained a detailed Excel inventory with photos, colors, and garment types.
  • Developed event decks for brands, targeting magazine editors and influencers, and orchestrated brand activations for new lines, including planning three editor dinners at select locations..
  • Crafted targeted pitches to local and national fashion writers and publications, promoting our clients' latest products for feature consideration in upcoming articles.
  • Managed daily media and social platform monitoring for client features, producing press clippings and maintaining detailed Excel reports on product coverage.
  • Assisted with the launch of "Save The Duck" first Soho store, managing RSVPs, overseeing catering and party favors, and facilitating guest check-in for influencers and attendees.

DIGITAL MARKETING INTERN

CU ATHLETICS
Boulder, CO
09.2021 - 01.2022
  • Participated in weekly sports team meetings to develop content calendars and construct detailed planning and recap decks, integrating KPIs, visuals, research, partner support, and data analysis.
  • Managed CU Women's Soccer social media, capturing and live-posting content from practices and games, conducting player interviews, and creating weekly social media segments.
  • Conducted analysis of website metrics, including page visits and conversion rates, to evaluate campaign effectiveness, resulting in a 30% increase in social media engagement and page/video views.
  • Collaborated with design team on graphic elements for digital campaigns such as logos, banners.
  • Served as a sideline photographer at CU Football games, producing comprehensive pre-game, in-game, and post-game content. Demonstrated expertise in professional sports photography and real-time social media content creation to enhance fan engagement.
  • Assessed and analyzed performance metrics to identify successful strategies and areas for improvement, ensuring readiness for agile adaptation to changing conditions..

DIGITAL MARKETING INTERN

GROUP LX
Miami, FL
05.2021 - 08.2021
  • Developed and curated mood boards for photoshoots, meticulously crafting themes, generating creative ideas, and selecting optimal locations to bring envisioned concepts to life.
  • Collaborated with buyers to forecast trends for upcoming seasons, contributing to the selection of new merchandise for both in-store and online sales, while providing informed recommendations.
  • Conducted a comprehensive analysis of revenue models, process flows, operations support, and customer engagement strategies, resulting in a 25% increase in website and social media engagement.
  • Spearheaded the business transformation initiative to enhance the digital shopping experience and boost e-commerce revenue;
  • Played a key role in the strategic launch of a unified retail brand, merging three distinct boutique stores under one cohesive entity; provided pivotal support throughout the project lifecycle.
  • Developed and executed email marketing campaigns targeting subscriber engagement, managed the creation of Instagram posts and stories, and curated visually appealing content for three distinct boutique feeds. Additionally, designed website banners and landing pages to enhance online presence and user experience.

Education

Bachelor Of Science - Strategic Communications

University of Colorado At Boulder
Boulder, CO
05-2024

Skills

  • Google Analytics
  • Interpersonal Skills
  • Product Management and Branding
  • Critical Thinking
  • Attention to Detail
  • Decision Making
  • Marketing Development
  • Visual Communication

Proficiencies

  • Adobe Creative Suite, Photoshop, InDesign, Illustrator, Lightroom, Premiere Pro
  • Microsoft Word, Excel, Powerpoint
  • Canva
  • Fluent in English and Conversational Spanish

Timeline

FASHION PUBLIC RELATIONS INTERN

AGENTRY PR
05.2023 - 08.2023

DIGITAL MARKETING INTERN

CU ATHLETICS
09.2021 - 01.2022

DIGITAL MARKETING INTERN

GROUP LX
05.2021 - 08.2021

Bachelor Of Science - Strategic Communications

University of Colorado At Boulder

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Isabella Batista