Innovative professional with a proven track record of driving engagement through creative strategies. Expertise lies in developing and implementing successful campaigns, adept at crafting entertaining, professional, and compelling photo and video content. Focused on building strong relationships within the community, promoting brand awareness, and actively participating in community initiatives. Passionate about marketing and dedicated to making a meaningful impact through strategic and creative endeavors.
Experienced Area Marketing Coordinator at Shamin Hotels, stationed at Hilton Virginia Beach Oceanfront. Demonstrates success in overseeing social media presence for Hilton, Hilton Garden Inn, Hampton Inn, and associated restaurants like Sky Bar, Catch 31, and Lager Heads. Skilled collaborator, fostering relationships with various stakeholders such as food and beverage directors, chefs, general managers, and corporate entities. Proficient in photography, videography, and graphic design tools including Photoshop, Figma, and Canva. Adept at utilizing technology to elevate marketing strategies. Committed to delivering top-notch results with a keen sense of craftsmanship and dedication. Passionate about creating compelling photo and video content that showcases our hotel and restaurants, highlights our staff, and communicates why our establishment resonates with the community.
Entrusted with comprehensive responsibilities encompassing account management, client engagement strategies, Google Analytics analysis, content creation, and frequent graphic design for advertising campaigns. Demonstrates expertise in enhancing brand visibility and engaging clients, alongside a wide array of essential contributions to the organization's marketing success. Passionately committed to producing captivating photography and videography content, meticulously crafting all visual assets. Enthusiastically capture the spirit of community and camaraderie, portraying individuals striving towards their fitness goals and celebrating their achievements.
Proficient in membership sales, point of sale operations, client onboarding, phone service, and expertly managed class sign-ups. Recognized as the friendly and welcoming face of the gym, ensuring exceptional member experiences.
Interacted with children ranging from 12 weeks to 13 years old, actively engaging with their individual needs. Assisted with homework, provided entertainment, and overall provided support while their parents were utilizing our gym facilities. Maintained a safe and nurturing environment, ensuring the well-being and happiness of each child.
Had the opportunity to participate in the annual Coastal Virginia Wine Festival once more, concentrating on enhancing fan engagement and increasing local exposure.
Produced captivating photo and video content showcasing the annual Coastal Virginia Wine Festival, with a special emphasis on distillery footage to spotlight emerging local distilleries. Demonstrated creativity in storytelling, effectively capturing the unique atmosphere and offerings of the festival while highlighting the growing presence of new distilleries in the region.
Engaged in freelance marketing and live event coverage for Special Olympics of Virginia, focusing on promoting their annual Polar Plunge event. Skillfully captured live footage to enhance fan engagement, fostering excitement and support for this important fundraising event benefiting the Special Olympics community.
Instrumental in overseeing account management, client engagement, Google Analytics analysis, content creation, and graphic design for advertising campaigns. Additionally, a key team member representing the brand at various events, and proudly contributed to Beach Vodka's recent achievement of winning Best Distillery in Coastal Virginia. Crafted fresh and creative photo and video content that resonates with the community, capturing the essence of Beach Vodka's brand identity and enhancing its visibility across platforms. Consistently sought innovative approaches to marketing strategies, driving brand awareness and customer engagement.
Produced photo and video content spotlighting the Hampton Roads Show, with a particular focus on airing an episode featuring Catch 31 and their upcoming holiday events. Delivered live coverage and created a reel to showcase the show's highlights.
Developed a targeted marketing campaign showcasing jewelry ideal for brides-to-be during engagement season. The campaign strategically aimed to provide subtle guidance to men on selecting the perfect ring for their partner.
Responsible for comprehensive account management, content creation, scripting, Google Analytics analysis, and execution of email marketing campaigns. Additionally, served as the Patient Relations Ambassador, adeptly managing a wide array of responsibilities, including graphic design and multifaceted tasks aimed at enhancing brand visibility and patient engagement. Expertly managed Google reviews and actively engaged with patients through feedback and reviews, fostering positive relationships and enhancing patient satisfaction. Crafted appealing content highlighting dental services and provided live-action coverage of surgeries, effectively showcasing the quality of care and expertise offered by the practice.
Wore multiple hats; from warmly greeting patients and facilitating check-ins to ensuring their comfort with coffee, snacks, and beverages. Managed patient information confidentially, including health documents and correspondence. Proactively created appointments and engaged with patients via Patient by Numbers, coordinating appointments and providing assistance as needed.
Conducted freelance marketing for Coastal Cocktails, spearheading a global summer kickoff campaign to expand their presence internationally.
Managed and curated dynamic LinkedIn and Facebook profiles for Jordan Young Institute through strategic posting campaigns and client engagement initiatives. Played a pivotal role in enhancing the institute's online presence and fostering valuable connections within the industry.
Produced a captivating reel showcasing the signature chef specials and beloved menu items at Orion's Roof and Tulu. Leveraged creative storytelling and visual elements to enhance the dining experience and promote brand engagement.
Engaged in freelance work for Tin Cup Kitchen's Miracle Pop Up Bar, a festive Christmas-themed cocktail bar serving holiday drinks in a merry setting. Executed professional graphic designs to promote the event beforehand, provided live coverage during the event, and crafted creative photo and video content showcasing the cocktails and the overall ambiance of the event.
Contributed freelance services for the hotel's "Mingle & Jingle on the Bay" party, actively promoting the event through engaging graphics showcasing the festive cocktail menu, event information, and more leading up to the date.
Contributed freelance services for the hotel's "Mingle & Jingle on the Bay" party, actively promoting the event through engaging graphics showcasing the festive cocktail menu, event information, and more leading up to the date.
Crafted a compelling advertising campaign as a freelancer that highlighted the benefits and expertise of the clinic, driving interest and engagement in their lip filler treatments.
Diligent Legal Secretary at Sheppard and O'Brien Law Firm, entrusted with a multifaceted role that involved extensive client interaction, communication with law enforcement, courthouse personnel, and fellow lawyers. Proficiently managed client-attorney appointments, drafted and dispatched representation letters and client correspondence, and handled court-related mail. Facilitated seamless payment processing, maintained meticulous case file organization, and ensured thorough attorney preparation for court proceedings.
Best Local Influencer, Best Social Media, Best Local Photography Instagram Account, Best Local Foodie Instagram Account
Virginia Beach Local Finds, instagram.com/vabeachlocalfinds
IAB Digital Marketing and Media Foundations Certification
Graphic Design & Illustration using Adobe Illustrator
Google Analytics for Beginners
Email Marketing
Meta Certified Digital Marketing Associate
Founded Virginia Beach Local Finds spontaneously two years ago, experiencing rapid growth and resonance within the community. This venture has led to multiple collaborations with esteemed entrepreneurs and renowned companies in the area. I thoroughly enjoy creating vibrant photo and video content that promotes local businesses and fosters engagement among locals. With a high engagement rate, I take pleasure in interacting with our community directly. All content is meticulously crafted and produced by myself. I eagerly anticipate its continued growth and the ongoing opportunities and successes Virginia Beach Local Finds will bring.