Isabella Ojeda
Hollywood,FL
Summary
Dynamic communicator skilled in public relations and digital strategy, with a proven track record in client engagement and impactful messaging. Expertise in executing social media campaigns and enhancing brand visibility through strategic communication. Seeking opportunities to leverage skills in public relations and communications to foster audience connections and elevate brand initiatives.
Overview
3
3
years of professional experience
Work History
Communications Intern
FSU Center for Global Engagement
Tallahassee, FL
08.2024 - 08.2025
- Crafted newsletters and press materials to showcase FSU's global initiatives effectively.
- Developed social media campaigns that increased awareness of center initiatives and student participation.
- Coordinated outreach and marketing strategies for successful event promotion.
Public Relations Chair
Seminole Student Boosters
Tallahassee, FL
01.2024 - 12.2024
- Led public relations efforts to boost FSU athletics engagement among students and donors.
- Created press materials and managed cross-platform communications for Booster events and fundraising campaigns.
- Cultivated relationships with alumni and campus partners to strengthen engagement and support.
Director of Social and Secondary Media
Alpha Phi International Fraternity, FSU Chapter
Tallahassee, FL
10.2022 - 10.2024
- Expanded chapter presence on social platforms, enhancing branding and member recruitment.
- Created engaging, brand-aligned content showcasing philanthropy events, sisterhood, and campus involvement.
- Analyzed performance metrics to optimize posts and improve chapter visibility.
Account Intern
TARA, Ink.
Miami, FL
05.2024 - 08.2024
- Coordinated press outreach and drafted media pitches, securing placements in local and national outlets.
- Assisted with logistics and promotions for high-profile events like Miami Swim Week and Sports Illustrated Runway.
- Tracked media coverage and compiled performance reports to evaluate campaign effectiveness.
- Supported PR campaigns for high-profile hospitality, lifestyle, and fashion clients.
Public Relations Assistant
Diverse World Fashion Magazine
Tallahassee, FL
08.2022 - 05.2024
- Created visually appealing graphics and social media content, boosting readership and engagement.
- Collaborated with social media and graphics teams to enhance promotion of magazine launches and campus events.
- Managed media outreach and partnerships, increasing magazine visibility on campus and online.
Marketing and Communications Ambassador
Zupp
Tallahassee, FL
06.2022 - 12.2022
- Promoted Zupp's student discount and rewards platform via outreach and brand partnerships across university campuses.
- Executed marketing campaigns to increase app downloads and engagement among college students through events and digital promotions.
Education
Bachelor of Science - Professional Communication
05.2025
Major: Public Relations | Minors: Social Entrepreneurship, Hospitality Entrepreneurship
GPA: 3.9 | President's List (Fall 2021, Spring 2022, Fall 2023, Spring 2025)
Relevant Coursework: PR Campaigns; Writing for PR; Crisis Communications; Communication Research Methods
Skills
- Social media management
- Crisis communication
- Event coordination
- Analytics reporting
- Press release writing
- Copywriting and media pitching
- Brand strategy and content creation
- Adobe Creative Suite and Canva
- Microsoft Office and Google Suite
- Meta Business Suite and Salesforce
Affiliations
Social Media Chair, FSL Linedance by Panhellenic Association - Florida State University (2024)
Languages
English
Native/ Bilingual
Spanish
Professional
Italian
Elementary
Timeline
Communications Intern - FSU Center for Global Engagement
08.2024 - 08.2025
Account Intern - TARA, Ink.
05.2024 - 08.2024
Public Relations Chair - Seminole Student Boosters
01.2024 - 12.2024
Director of Social and Secondary Media - Alpha Phi International Fraternity, FSU Chapter
10.2022 - 10.2024
Public Relations Assistant - Diverse World Fashion Magazine
08.2022 - 05.2024
Marketing and Communications Ambassador - Zupp
06.2022 - 12.2022
Florida State University - Bachelor of Science, Professional Communication