Isabella Sierra
Euless,Texas
Summary
Global marketing professional with proven expertise in developing and executing strategic marketing initiatives. Strong focus on team collaboration, adaptability, and achieving measurable results. Skilled in market analysis, brand management, digital marketing, and cross-functional team leadership. Known for driving impactful marketing campaigns and fostering reliable, results-driven environment.
Overview
8
8
years of professional experience
Work History
Senior Global Marketing Manager
Chanel
02.2021 - Current
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Developed comprehensive go-to-market plans for new products and services to drive adoption in target markets.
- Increased brand awareness through the creation of compelling content for digital channels, including social media, email campaigns, and website updates.
- Collaborated with cross-functional teams to develop integrated marketing campaigns that drove growth in key regions.
Global Brand Strategist
Gucci
04.2017 - 07.2020
- Collaborated with creative teams on designing visually appealing marketing collateral that aligned with the brand''s vision and tone of voice.
- Improved social media presence by crafting engaging content and utilizing data-driven insights to reach target audiences effectively.
- Conducted thorough market research to identify opportunities, trends, and potential challenges for the brand strategy execution.
- Negotiated favorable partnerships with external vendors, optimizing budgets while maintaining high-quality outputs for brand-related projects.
Education
MBA - Business Administration
Columbia Business School
New York, NY05-2014
Bachelor of Arts - Marketing And Communications
University of Southern California
Los Angeles, CA05-2010
Skills
- CRM management
- Creative direction
- Marketing analytics
- Media planning
- Teamwork
- Time management
Languages
English
Full Professional
French
Professional Working
Timeline
Senior Global Marketing Manager
Chanel
02.2021 - Current
Global Brand Strategist
Gucci
04.2017 - 07.2020
MBA - Business Administration
Columbia Business School
Bachelor of Arts - Marketing And Communications
University of Southern California
Similar Profiles
Sarah Liliana CárdenasSarah Liliana Cárdenas
Fragrance and Beauty Sales Consultant at CHANELFragrance and Beauty Sales Consultant at CHANEL
Arianne De La CruzArianne De La Cruz
Client Care Advisor at ChanelClient Care Advisor at Chanel
Juan AguilarJuan Aguilar
Chanel RSS at ChanelChanel RSS at Chanel