Summary
Overview
Work History
Education
Skills
Languages
Accomplishments
Timeline
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Ivet Ruiz Penagos

Glendale,AZ

Summary

Results-driven sales professional with a proven track record at Daystar Communications LLC - Cricket Wireless, specializing in distribution channel optimization and territory management. Expertise in business development and consultative selling has consistently led teams to exceed revenue targets while strengthening customer and supplier relationships, resulting in significant regional sales growth.

Overview

6
6
years of professional experience

Work History

Regional Sales Manager

Daystar Communications LLC - Cricket Wireless
Phoenix, AZ
10.2018 - Current
  • Enhanced sales volume through skilled support to both new and inactive customers.
  • Resolved customer complaints regarding sales and service.
  • Provided technical advice and support on product features and benefits to customers.
  • Cultivated an environment that fostered teamwork among regional sales staff members.
  • Met regional sales objectives by developing and implementing promotion strategies, coordinating sales team and servicing key accounts to fortify business relationships.
  • Held weekly meetings with each representative to talk one-on-one, resolve issues and provide tailored training.
  • Analyzed regional sales performance data to develop actionable insights.
  • Coached, developed and motivated team to achieve revenue goals.
  • Participated actively in industry conferences and seminars for knowledge sharing purpose.
  • Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
  • Hired and motivated high-performing sales team.
  • Implemented effective territory management techniques across the region.
  • Maintained accurate records of all sales activities including leads generated and closed deals.
  • Supervised sales strategy, training, team structure, and communication of regional sales program.
  • Directed and coordinated products, services and sales activities.
  • Ensured compliance with company policies and procedures related to regional sales operations.
  • Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
  • Resolved customer inquiries promptly as well as escalated issues when necessary.
  • Created and maintained sales environment to support business objectives.
  • Established relationships with key accounts in the region through personal visits and phone calls.
  • Recruited, trained, coached, mentored, and evaluated a team of regional sales representatives.
  • Developed strategies and plans for regional sales growth.
  • Identified opportunities for cross-selling and up-selling within existing customer base.
  • Worked effectively in team environments to make the workplace more productive.
  • Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
  • Demonstrated strong problem-solving skills, resolving issues efficiently and effectively.
  • Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
  • Utilized advanced technical skills and expertise to troubleshoot complex problems and implement solutions.
  • Recognized by management for providing exceptional customer service.
  • Approached customers and engaged in conversation through use of effective interpersonal and people skills.
  • Assisted with customer requests and answered questions to improve satisfaction.
  • Contributed innovative ideas and solutions to enhance team performance and outcomes.
  • Managed inventory and supplies to ensure materials were available when needed.
  • Identified needs of customers promptly and efficiently.
  • Oversaw regional and local sales managers and staff.
  • Prospected, identified, and cultivated relationships with contacts to promote product lines and solutions.
  • Generated reports on weekly, monthly, quarterly basis detailing regional sales metrics such as revenue goals achieved or missed targets.

Training Manager

Daystar Communications LLC - Cricket Wireless
Phoenix, AZ
10.2018 - Current
  • Planned and led training programs on staff development to enhance employee knowledge, engagement, satisfaction and performance.
  • Organized and coordinated training sessions for new employees.
  • Created testing and evaluation procedures to assess performance before, during and after training sessions.
  • Maintained comprehensive database to track training, certifications and qualifications.
  • Evaluated employee skill levels and implemented new techniques to boost staff knowledge.
  • Produced reports and maintained training documents to support training activities.
  • Presented training information via role playing, simulations and team exercises.
  • Liaised with other departments to formulate training requirements, data capture and manage metrics and reporting.
  • Monitored training costs to maintain training budget.

Retail Store Manager

Daystar Communications LLC - Cricket Wireless
Phoenix, AZ
10.2018 - Current
  • Completed thorough opening, closing, and shift change functions to maintain operational standards each day.
  • Maintained awareness of market trends in the retail industry, understanding forthcoming customer initiatives and monitoring local competitors.
  • Taught junior employees proactive strategies to meet operational and sales goals.
  • Built and maintained strong working relationships with team members.
  • Prepared weekly schedules to verify proper floor coverage within fiscal guidelines.
  • Organized merchandise displays according to seasonal promotions or special events.
  • Reviewed customer feedback to make operational improvements and promote satisfaction.
  • Ensured compliance with all applicable laws, regulations, safety standards, and company policies.
  • Prepared staff work schedules and assigned team members to specific duties.
  • Conducted regular meetings with staff members to discuss performance issues or new initiatives.
  • Coordinated special events such as promotions or seasonal displays.
  • Built relationships with key customers and stakeholders to grow business networks and locate new opportunities.
  • Monitored progress by establishing plans, budgets and measuring results.
  • Analyzed sales data to identify trends and adjust strategies accordingly.
  • Prevented store losses using awareness and attention to detail to detect gaps for corrective action.
  • Established store tactics and strategies to achieve operational performance and sales goals.
  • Supervised daily operations of the retail store, including staff scheduling, inventory management and customer service.
  • Executed merchandising strategies to support store sales growth.
  • Developed and maintained store policies and procedures.
  • Supervised receiving and stockroom activities to identify opportunities with inventory and prevent shrinkage.

Education

High School Diploma -

Independence High School
Glendale, AZ
05-2018

Skills

  • Distribution channel management
  • Territory and account management
  • Annual forecasting
  • Market and competitive analysis
  • Business development and planning
  • Sales channel management
  • Sales initiatives and techniques
  • Program coordination
  • Business development
  • Consultative and relationship selling
  • Customer service
  • Sales tracking
  • Forecasting and reporting
  • Account management
  • Proposal development
  • Sales leadership
  • Operations
  • Relationship selling
  • Negotiations expertise
  • Strategy development
  • Product and service sales
  • Order management
  • Sales presentations
  • Customer support
  • Sales proposal creation
  • Conflict resolution
  • Negotiation and persuasion
  • Staff management
  • Direct sales
  • Advertising
  • Customer needs assessment
  • Business growth management
  • Sales expertise
  • Deal closing
  • Effective multitasking
  • Upselling and cross selling
  • Product demonstrations
  • Product knowledge
  • Training and mentoring
  • Lead generation
  • Goal setting
  • Process improvement
  • Decision-making
  • Staff coordination

Languages

Spanish
Professional

Accomplishments

  • Regional, Training and Store Manager in record time of 7 months as a no experience new hire.

Timeline

Regional Sales Manager

Daystar Communications LLC - Cricket Wireless
10.2018 - Current

Training Manager

Daystar Communications LLC - Cricket Wireless
10.2018 - Current

Retail Store Manager

Daystar Communications LLC - Cricket Wireless
10.2018 - Current

High School Diploma -

Independence High School
Ivet Ruiz Penagos