Summary
Overview
Work History
Education
Skills
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Hi, I’m

Iyanu Akinola

Lagos,Nigeria
Iyanu Akinola

Summary

Hardworking employee with commitment to identifying areas of risk and implementing processes for change management. Friendly, organized and works independently or with cross-functional teams with multitasking and time management abilities.

As a Social Media Manager and a Content Strategist for the past two years, I have played a pivotal role in shaping and executing the company's digital presence and marketing strategies. In this dynamic position, I have been responsible for curating and managing all aspects of content creation, dissemination, and optimization across various platforms.

Overview

3
years of professional experience

Work History

Pecan bank
Lagos, Nigeria

Internal Control Officer
07.2023 - Current

Job overview

  • Ensured that all relevant policies and procedures were in place and being followed by staff.
  • Investigated discrepancies between actual results and expected results identified during audit processes.
  • Reviewed contracts entered into by the organization to ensure compliance with legal requirements.
  • Prepared monthly summaries detailing changes in internal control environment as well as any risks or issues identified.
  • Maintained up-to-date knowledge of regulatory developments impacting the organization's operations.
  • Worked closely with management team to provide advice regarding potential risks associated with proposed transactions or activities.
  • Assisted with analysis and data gathering in support of risk assessment.
  • Collaborated with management to create and organize annual review plans.
  • Monitored progress on implementation of risk prevention actions.
  • Investigated information security breaches to identify vulnerabilities and evaluate damage.
  • Implemented corrective action plans based on findings from audits or investigations conducted.
  • Monitored the effectiveness of existing internal control systems and provided recommendations for improvement.
  • Conducted risk assessment exercises to identify areas requiring enhanced internal controls.

OLFADHOMES
Lagos, Nigeria

Marketing Consultant
02.2023 - Current

Job overview

  • Developed and implemented marketing campaigns to increase customer engagement.
  • Created content strategy plans to improve customer experience across multiple platforms.
  • Conducted market research to identify new opportunities for product development.
  • Collaborated with designers, copywriters, photographers, videographers., on various projects.
  • Collaborated with various departments to achieve client vision and marketing objectives.
  • Led information-gathering consultation meetings with various clients to determine marketing goals and available budget.
  • Analyzed consumer behavior data to develop and budget campaigns tailored to different media outlets to achieve company's advertising objectives.
  • Researched clients and competitors to ascertain information useful for developing focused marketing solutions.
  • Advised on development of new service and product offerings to increase shares in emerging markets.

Marayadreamhouse
Lagos, Nigeria

Brand Strategist
04.2022 - Current

Job overview

  • Conducted competitive analysis to identify areas of opportunity in the marketplace.
  • Developed a comprehensive brand strategy to increase market share.
  • Created marketing materials and campaigns that resonated with target audiences.
  • Designed brand guidelines and standards to ensure consistency across all channels.
  • Monitored industry trends and best practices to inform strategic decisions.
  • Developed strategies around customer loyalty programs and incentives aimed at driving repeat purchases and long-term customer retention.
  • Worked closely with cross-functional teams including sales, marketing, operations, finance, legal and IT departments to ensure consistent messaging across all departments.
  • Evaluated digital presence by product, service or brand to help define digital strategies.
  • Developed and used specific methodologies for collecting and analyzing marketing data.
  • Sourced marketing data from existing sources, keeping costs down and diversifying streams for maximum usefulness.

Flaky's Chinese and Continental
Lagos, Nigeria

Social Media Manager
01.2021 - 04.2023

Job overview

  • Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
  • Developed and implemented successful social media campaigns to support company objectives.
  • Coordinated with external vendors or agencies to produce high quality visuals or videos.
  • Participated in brainstorming sessions with other professionals to generate innovative ideas.
  • Created social media strategies to increase sales and brand awareness across multiple platforms.
  • Developed and implemented strategic social media marketing plans.
  • Collaborated with public figures, companies and press to boost and enhance brand on social media.
  • Identified target audience and developed optimized communication plans to engage and interest individuals.
  • Managed team personnel, budget and schedule to handle demanding PR requirements.
  • Collaborated with other departments to ensure brand consistency across all channels.

Education

Adekunle Ajasin Uniersity
Ondo

Bachelor of Arts from Visual And Performing Arts
09.2021

University Overview

Skills

  • Business Knowledge
  • Critical Thinking Skills
  • Internal Auditing
  • Brand Promotion
  • Content Development
  • Content Generation and Asset Management
  • Online Marketing and Advertising
  • Sales
  • Content Strategy
  • Social Media Management
  • Brand Awareness
  • Problem-Solving
  • Strategic Planning
  • Influencer Collaboration
Availability
See my work availability
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evening
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Quote

There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Timeline

Internal Control Officer
Pecan bank
07.2023 - Current
Marketing Consultant
OLFADHOMES
02.2023 - Current
Brand Strategist
Marayadreamhouse
04.2022 - Current
Social Media Manager
Flaky's Chinese and Continental
01.2021 - 04.2023
Adekunle Ajasin Uniersity
Bachelor of Arts from Visual And Performing Arts
Iyanu Akinola