Izzy Simmonds
St Louis,MO
Summary
I am Izzy, and I am a marketing professional and graduate from Southern Illinois University Edwardsville (SIUE), where I studied Mass Communications, specializing in Journalism, and minoring in English Literature. After graduating from Gibault Catholic High School in 2019, I began my time as a college student at Southwestern Illinois College (SWIC), where I earned my Associate of Arts degree. Then, I promptly transferred to SIUE. While in college, I worked as an on-air host at WSIE – 88.7 The Sound, a radio station that plays jazz, smooth jazz, blues, and R&B for the St. Louis area. Louis area. Louis area. blues, and R&B for the St. Louis area. Louis area. Louis area. When I was not at school or the radio station, I worked as a sales representative for Rogers & Hollands. In my spare time, I often wrote for my school newspaper, local newspapers, did audio production for friends' podcasts, and even dabbled in video production. The summer after my junior year of college, I started as a Marketing and Sales intern for Hubbard Radio. After my internship, I was hired part-time permanently and eventually promoted to a full-time position in July. I was able to work in marketing and graphic design for iconic brands like KSHE-95, 105.7 The Points, 101ESPN, 106.5 The Arch, and more! My next professional role was as the Marketing and Communications Coordinator for the Town & Country Police Department. This is where I was able to lead community engagement, public statements, and also create a campaign that helped a once struggling department become fully staffed in less than 5 months, earning me a letter of gratitude from my superiors. I am a hardworking, reliable professional who is determined to gain more experience and knowledge in the Communications field.
Overview
5
5
years of professional experience
Work History
Marketing and Communications Coordinator
Town & Country Police Dept.
Town And Country, MO
03.2024 - 08.2024
- Developed and maintained a comprehensive marketing strategy to increase brand awareness.
- Created and distributed press releases, media kits, newsletters, brochures and other collateral materials.
- Compiled weekly reports on website analytics, email campaigns and social media performance.
- Conducted market research to identify trends in customer preferences and industry developments.
- Managed budgets for all marketing activities and various initiatives.
- Collaborated with internal teams to develop content for websites, blogs and other digital platforms.
- Managed to maintain a full police staff with new hires who found out about us through social media marketing initiatives.
- Assisted in developing event proposals and budgets.
- Coordinated with vendors to ensure timely delivery of materials needed for events.
- Organized and managed the setup of event venues, including decorations and equipment.
- Developed strategies to promote upcoming events on social media platforms.
- Created post-event reports to document success metrics and areas for improvement.
- Managed registration process for attendees, including collecting payments where applicable.
- Created content for various social media platforms including Facebook, Twitter, Instagram, LinkedIn, YouTube, and Google+.
- Created a digital business card system for all police to easily use during tense situations.
Marketing and Graphic Design Specialist
Hubbard Radio
St Louis, MO
07.2023 - 01.2024
- Collaborated with sales and marketing teams to develop strategies for customer outreach.
- Compiled data from various sources into organized spreadsheets for analysis.
- Conducted market research to identify potential customers and industry trends.
- Assisted in the development of presentations for sales between various clients.
- Provided support to the sales team by responding to customer inquiries and complaints.
- Participated in brainstorming sessions to generate creative ideas for promotional materials.
- Produced reports on current marketing initiatives and provided recommendations for improvement.
- Managed databases of contacts, leads, prospects, and customers.
- Maintained up-to-date knowledge of industry trends and best practices in order to recommend changes or improvements.
- Developed relationships with influencers in order to increase brand awareness.
- Conducted marketing research to develop growth strategies.
- Maintained positive and professional working relationship with peers, management and support resources.
- Provided administrative support to supervisor and teammates.
- Used department-specific software to complete day-to-day assignments.
- Created newsletters and postcards to promote brand awareness using Adobe Illustrator, Benchmark, and Powerpoint.
- Planned and set up at various shows and events.
- Analyzed invoices and projections to keep accurate, updated track of inventory.
- Communicated between various co-op programs and clients by tracking invoices, collateral, and marketing campaigns in order to ensure co-op approval.
- Created visual concepts using computer software to communicate ideas that inspire, inform, or captivate consumers.
- Managed multiple projects simultaneously while meeting tight deadlines.
- Designed print materials such as brochures, flyers and posters for marketing campaigns.
- Provided support on photo shoots related to the project's needs.
- Assisted in selecting colors, images, text style and layout for each project.
- Proofread all material prior to submission ensuring accuracy of content.
- Selected colors and themes while adding functionality to create new designs.
- Created design concepts and sample layouts using knowledge of layout and design principles.
- Maintained company archive of collateral, previous project images or photos.
- Directly communicated to clients to ensure needs were met for campaigns and collateral pieces.
Radio Marketing Specialist | Part-Time
Hubbard Radio
St Louis, MO
08.2022 - 07.2023
- Organized promotional events to increase brand awareness and customer engagement.
- Developed marketing strategies for existing products, services and new product launches.
- Analyzed consumer behavior and market trends to create effective marketing campaigns.
- Designed visuals such as graphics, logos and banners for company events.
- Copywriting for Radio Live Endorsements and Produced Messages
- Collaborated with sales teams to develop lead generation strategies across multiple channels.
- Created and provided marketing material to meet business needs.
- Worked closely with senior management to implement strategic communications plans and marketing initiatives.
- Coordinated marketing campaigns, monitoring accuracy, execution and follow-up.
- Collaborated creatively to develop brand content, enhancing identity and engaging audience.
- Implemented initiatives to increase brand awareness and engagement with target audience.
- Brainstormed and coordinated marketing campaigns and channels to drive awareness, traffic and conversion.
- Conducted research and analyzed trends to identify new marketing opportunities and audiences.
- Executed comprehensive strategic plans and coordinated projects to fulfill marketing initiatives.
- Collaborated with subject matter experts and other marketing team members to produce marketing materials.
- Collaborated with sales and marketing teams to develop strategies for customer outreach.
- Assisted in the development of presentations for meetings and sales between clients.
- Provided support to the sales team by responding to customer inquiries and complaints.
- Participated in brainstorming sessions to generate creative ideas for promotional materials.
- Produced reports on current marketing initiatives and provided recommendations for improvement.
- Managed databases of contacts, leads, prospects, and customers.
- Developed relationships with influencers in order to increase brand awareness.
- Conducted marketing research to develop growth strategies.
- Maintained positive and professional working relationship with peers, management and support resources.
- Used Seamless.AI to generate lead lists for account managers.
- Planned and set up at various shows and events.
On-Air Radio Personality
WSIE 88-7 The Sound
Edwards, IL
12.2021 - 05.2023
- Edited recorded events and interviews into radio appropriate content.
- Researched topics stories and cutting news to maintain accuracy of station before writing scripts and reporting on findings.
- Shared public service announcements, music information and upcoming events with audiences.
- Offered commentary on music, local politics and other matters.
- Wrote and edited video and scripts for broadcasts.
Freelance Journalist
Republic Times | The Alestle
01.2020 - 12.2022
- Interviewed sources, contacts and leads to gather information for stories.
- Completed research and checked facts to maintain high journalistic integrity standards.
- Developed and pursued stories independently and for assignment, covering range of topics and events.
- Met deadlines with reliable, in-depth news coverage.
- Completed in-depth research and interviews in subjects to develop comprehensive stories.
Sales and Marketing Intern
Hubbard Radio
St Louis, MO
05.2022 - 08.2022
- Collaborated with sales and marketing teams to develop strategies for customer outreach.
- Compiled data from various sources into organized spreadsheets for analysis.
- Conducted market research to identify potential customers and industry trends.
- Assisted in the development of presentations for trade shows and conferences.
- Provided support to the sales team by responding to customer inquiries and complaints.
- Participated in brainstorming sessions to generate creative ideas for promotional materials.
- Produced reports on current marketing initiatives and provided recommendations for improvement.
- Implemented email campaigns using a variety of software platforms.
- Developed relationships with influencers in order to increase brand awareness.
- Maintained positive and professional working relationship with peers, management and support resources.
- Researched latest trends and conducted market analysis.
- Performed administrative tasks to streamline organizational productivity.
- Analyzed invoices and projections to keep accurate, updated track of inventory.
- Planned and set up at various events.
Sales Representative
Rogers & Hollands - Ashcroft & Oak
St Louis, MO
12.2021 - 08.2022
- Placed orders and answered customer questions in-person, through email and over phone to maximize customer service.
- Fostered relationships with customers to expand customer base and retain business.
- Developed customized sales techniques to successfully sell and upsell services to new and existing clients.
- Identified customer needs to deliver relevant product solutions and promotions and meet target budgets.
- Adhered to company initiatives and achieved established goals.
Education
Bachelor of Science - Mass Communication
Southern Illinois University Edwardsville
Edwardsville, ILAssociate of Arts - General Studies
Southwestern Illinois College
Belleville, ILHigh School Diploma -
Gibault Catholic High School
Waterloo, ILSkills
- Inside and Outside Sales
- Strategy Development
- Product and Service Knowledge
- Negotiation Tactics
- Business Development
- Voiceover Production
- Commercial Recording
- Operating Soundboards
- Operated and Maintained Functionality of Control Switchboards and Sound Equipment
- Audio Production
- Video Editing
- Experience and Knowledge with Adobe Creative Cloud Programs
- Public Speaking
- Editing and Proofreading
- Researching News and Stories
- Story Development Skill
- Script Writing
- Story Editing
- Microsoft Office Skills
- Communication and Relationship Development Skills
- Team Building Skills
- Computer and Social Media Skills
- Copywriting, Editing, and Review
- Marketing Communications
- Digital Graphics
- Visual Design
- Customer Research
- Digital Marketing
- Graphic Design
- Powerpoint Expertise
- Photoshop Expertise
- Illustrator Expertise
- Premier Pro Expertise
- Audition Expertise
- Benchmark Expertise
- American Standard Co-op Expertise
- vCreative Expertise
- DocuSign Expertise
- SeamlessAI Expertise
- Veritone AI Expertise
- Nielson Research Analysis
- Adobe Express Expertise
- Customer Service
- Google Analytics
- Marketing Analytics
- Visual design
- Social Media Strategy
- Campaign Management
- Social Media and Promotions
- Audience Targeting
- Content Curation
- Generating Brand Awareness
- Advertising Strategy
- Strategic Networking
- Social Media Marketing
- Community Engagement
- Partnership Development
- Media Relations
- Sales experience
- Account Management
- Service assistance
- Relationship Building
- Attention to Detail
- Written and verbal communication
- Client Relationships
- Time Management
- Sales expertise
- Microsoft Office
- Microsoft Word
- MS Office
- Google Drive
- Exceptional writer
- Press Release Writing
- Community Outreach
- Proficient in Adobe Creative Suite
- Photography
- Promotional Campaigns
References
- Sara Henry | Marketing Manager, Hubbard Radio St. Louis | 636-577-7095
- Chief Daniel Wilkey | Chief of Police, Town & Country PD | 314-705-6571
- Ashley McNamara | Assistant City Administrator, Town & Country PD | 636-699-2269
- Dominique Robinson | Sales and Marketing Manager, Rogers & Hollands Co. | 314-939-7621
- Theresa Pauli | Communications Professor & Journalist | 618-910-4913
- Tom Atwood | Communications Professor & Journalist | 618-558-4949
- Corey Saathoff | Republic Times Staff Writer | 314-255-9663
- Barb Meeske | Account Executive and Client Strategist, Hubbard Radio St. Louis | 314-954-2241
- Lexi McLaughlin | Account Executive, Hubbard Radio St. Louis | 314-724-5787
- Keith Kraus | Director of Sales and Marketing, Hubbard Radio St. Louis | 618-210-8753
Timeline
Marketing and Communications Coordinator
Town & Country Police Dept.
03.2024 - 08.2024
Marketing and Graphic Design Specialist
Hubbard Radio
07.2023 - 01.2024
Radio Marketing Specialist | Part-Time
Hubbard Radio
08.2022 - 07.2023
Sales and Marketing Intern
Hubbard Radio
05.2022 - 08.2022
On-Air Radio Personality
WSIE 88-7 The Sound
12.2021 - 05.2023
Sales Representative
Rogers & Hollands - Ashcroft & Oak
12.2021 - 08.2022
Freelance Journalist
Republic Times | The Alestle
01.2020 - 12.2022
Bachelor of Science - Mass Communication
Southern Illinois University Edwardsville
Associate of Arts - General Studies
Southwestern Illinois College
High School Diploma -
Gibault Catholic High School
Similar Profiles
STEVEN ANDERSSTEVEN ANDERS
Police Officer at Springfield Police Dept / Panama City Police DeptPolice Officer at Springfield Police Dept / Panama City Police Dept
Cody ThibertCody Thibert
Police Officer/Police Sergeant at Devils Lake Police Dept/Valley CIty Police DeptPolice Officer/Police Sergeant at Devils Lake Police Dept/Valley CIty Police Dept
Breanna LesleyBreanna Lesley
NA at Memphis Police Dept Police Training AcademyNA at Memphis Police Dept Police Training Academy
Devon ReeseDevon Reese
Front Desk Receptionist at Planet FitnessFront Desk Receptionist at Planet Fitness
Hannah SchmittHannah Schmitt
Community Resource Coordinator at Willows WayCommunity Resource Coordinator at Willows Way