Maggie Gardner
Rexburg,ID
Summary
Has demonstrated the ability to improve customer engagement and enhance business visibility in online searches through effective PPC strategies. Additionally, possesses experience in creating marketing campaigns that drive sales growth and increase business success. Has excellent analytical, organizational, and decision-making abilities, and are a reliable and organized professional who can manage multiple priorities with a positive attitude.
Overview
1
1
year of professional experience
Work History
PPC Specialist
Hangar Marketing
07.2022 - Current
- Plan, executed, and managed 24 accounts across paid channel platforms (Google, Facebook, Bing) with over 95k in ad spend overall
- Increased Lead Gen By 55% for solar client within one quarter
- Monthly client facing reports
- As well as managed and oversaw all clients report creation
- Regular deep dives into account data to provide ongoing analysis and optimization.
Social Media Intern
Designs SEO Hub
01.2022
- Managed and created 4 social platforms by creating organic content calendars and setting 3 platforms and onboarding for a new client
- Reviewed editorial calendars monthly by creating a layout of goals and events for the month
- Ran four client’s Instagram, Facebook, and Google My Business accounts by 1 creating content and editorial calendars monthly for each of them
- Performed Instagram and Facebook audits for potential clients.
Social Media Intern
Mariah’s Bridal Boutique
01.2021
- Managed 3 social platforms, content creation (Reels, posts, and stories), and engagement by creating a content calendar and producing content
- Increased following by 7% across Instagram and Facebook by performing hashtag research
- Increased engagement by 15% across platforms by posting on trend Reels 4 times a week
- Managed 6 partnerships through Instagram and Facebook by networking with related businesses and booking appointments.
Education
Bachelor of Science - Business Management – Marketing, Digital Marketing
Brigham Young University
Rexburg, Idaho, ID03.2022
Associate of Arts - Associates
Lewis And Clark Community College
Vancouver, Washington04.2019
Skills
- Google Ads
- Google Analytics
- Adobe Analytics
- Google Tag Manager
- SEM Rush
- Facebook Ads
- Ad Design
- Microsoft Ads
- Google Ads Editor
- Marketing Tactics
- Campaign Optimization
- Audience Engagement
- Keyword Research
- Competitive Research and Analysis
- Advertising Strategy
Timeline
PPC Specialist
Hangar Marketing
07.2022 - Current
Social Media Intern
Designs SEO Hub
01.2022
Social Media Intern
Mariah’s Bridal Boutique
01.2021
Bachelor of Science - Business Management – Marketing, Digital Marketing
Brigham Young University
Associate of Arts - Associates
Lewis And Clark Community College
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