Jack Keenan
Omaha,NE
Summary
Communications leader and news anchor/reporter at Nebraska’s top-rated station, bringing over nine years of experience in audience engagement across broadcast, digital, and social media. Specializes in strategic messaging and public engagement, successfully leading initiatives that enhance organizational impact. Demonstrated ability to build trusted relationships and implement innovative strategies to achieve business and community-focused goals.
Overview
10
10
years of professional experience
Work History
News Anchor & Reporter
KETV
Omaha, NE
10.2022 - Current
- Delivered crisis communications to hundreds of thousands during breaking news events.
- Wrote and edited accurate news scripts for broadcast, ensuring clarity.
- Crafted engaging stories that built trust across broadcast, digital, and social platforms.
- Utilized data insights to measure performance, refine strategies, and report KPIs.
- Coordinated newsroom activities to enhance efficiency in breaking news coverage.
- Conducted interviews with politicians, community members, and key stakeholders.
- Managed website and social media accounts to increase digital engagement.
- Implemented campaigns that significantly expanded social media audience reach.
News Anchor & Reporter
WPTA
Fort Wayne, IN
09.2019 - 09.2022
- Anchored 2-hour morning news broadcast covering Northeast Indiana, Northwest Ohio, and Southeast Michigan.
- Delivered live breaking news coverage on crime, politics, and severe weather events.
- Reported on high-profile special projects, including 2022 Winter Olympics, 2020 Summer Olympics, and Indianapolis 500.
- Created and developed original news franchises highlighting underrepresented communities and political leadership.
- Managed website and social media content to engage audiences effectively.
- Edited news and story footage using Adobe Premiere Pro and Final Cut Pro for digital and broadcast readiness.
Anchor, Reporter, Producer
KTTC/FOX47
Rochester, MN
09.2017 - 09.2019
- Produced and delivered morning news broadcasts covering breaking stories across Southeast Minnesota and North Iowa.
- Developed recurring franchises highlighting audience stories to increase engagement.
- Emceed local charity and community events as a station ambassador.
Producer & Weekend Assignment Manager
WATE
Knoxville, TN
01.2016 - 05.2017
- Pitched and crafted compelling stories through thorough research and established relationships.
- Ensured cohesive news programming by collaborating with weather, news, and sports teams.
- Liaised with local authorities while monitoring police scanner traffic for real-time updates.
Education
B.S. - Journalism and Electronic Media
The University of Tennessee
Knoxville, TN05.2017
Skills
- Project management
- Public speaking
- Crisis communication
- Deadline orientation
- Oral communication
- Research skills
- Video editing
- Public relations
- Social media strategy
- Multitasking abilities
- Management and strategy
- Storytelling techniques
- Website publishing
- Speech writing
- Time management
- Marketing expertise
Volunteer Experience
- Fellowship of Christian Athletes
- Community Harvest Food Bank
Emcee Work
- On The Road Fundraiser - Boys & Girls Club of the Midlands
- Campaign Kickoff - United Ways of the Midlands
- Wings & Wheels Gala - Ronald McDonald House Charities of Omaha
- Young Professional Summit - Greater Omaha Chamber
- American Advertising Awards - Nebraska Awards
References
References available upon request.
Timeline
News Anchor & Reporter
KETV
10.2022 - Current
News Anchor & Reporter
WPTA
09.2019 - 09.2022
Anchor, Reporter, Producer
KTTC/FOX47
09.2017 - 09.2019
Producer & Weekend Assignment Manager
WATE
01.2016 - 05.2017
B.S. - Journalism and Electronic Media
The University of Tennessee
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