Trend/Content Consultant specializing in Gen Z audience strategy and brand development, with 3+ years of entrepreneurial experience in media, marketing, and brand design. Recognized for a natural head for creativity and design, I drive user engagement and elevate brand recognition through innovative, culture-driven strategies.
Collaborated with R&R Partners to create an interview-driven content asset capturing Gen Z sentiment on brands and the future; managed creative, production, and editing to deliver broadcast-quality outputs.
Working 1:1 with a team member to produce and edit short-form videos (Reels, Shorts): cut b-roll, add captions, and sound. Analyze platform trends and audience behavior to inform content ideas. Apply proven formats and hooks to boost retention and shares.