Summary
Overview
Work History
Education
Skills
Timeline
Generic

Jackie Walkington

St. George,UT

Summary

Experienced sales and marketing professional specializing in revenue growth and market expansion. Proficient in strategic planning, team leadership, and creating innovative campaigns. Skilled at fostering collaboration and adapting strategies to meet changing business needs. Strong communicator with a talent for building relationships and delivering impactful results. Sales operations leader with a proven track record of driving results and promoting team collaboration. Expert in strategic planning, process optimization, and customer relationship management. Known for adaptability and reliability in fast-paced business environments, dedicated to aligning sales strategies with organizational goals for maximum performance and profitability.

Overview

18
18
years of professional experience

Work History

Vice President of Sales & Marketing

Cole West Home
05.2021 - Current

Partner with the leadership team to align St. George offerings with market demands and regulatory requirements. Manage divisional operations, drive revenue through strategic sales initiatives, and ensure compliance. Lead multi-channel marketing to enhance brand equity and support growth. Resolve disputes through mediation and arbitration on behalf of the builder to maintain seamless operations.


  • Achieved 52% YOY growth in sales revenue & 45% YOY increase in net closings (2023)
  • Brokered deals with lenders providing customers the lowest rate/cost when closing a home with Cole West.
  • Increased sales while decreased brokerage cooperative participation to 45% and intensified Zillow lead generation, resulting in an enhanced overall margin for the company.

Vice President of Sales

Richmond American Homes
03.2011 - 05.2021

Transformed sales operations by leading recruitment, team development, and performance management efforts. Built a robust sales organization by integrating sales offices, internal support teams, and marketing strategies. Partnered with the Division President to create and execute business strategies that improved profitability and customer satisfaction. Ensured compliance with corporate, regulatory, and industry standards while representing the division in public hearings and government meetings.


  • Achieved 72% YOY growth in net sales and 45% YOY increase in net closings (2015–2019).
  • Reduced cancellation rates by 27% (2019–2020).
  • Improved in-house mortgage capture rate by 27% (2015–2019).


Sales Trainer/Leader

Pulte, Divosta & Centex Homes
01.2007 - 01.2010

Responsible for working diligently to market communities to stimulate state economies while maintaining profitability.
Developed and led group training courses that aligned with corporate sales and service objectives.

Education

Bachelor of Science - Applied Science

University of Nevada
Las Vegas
01.1992

Skills

  • Strategic pricing development
  • Sales performance coaching
  • Sales process optimization
  • Strategic team engagement
  • Managing product launch processes
  • Market segmentation expertise

Timeline

Vice President of Sales & Marketing

Cole West Home
05.2021 - Current

Vice President of Sales

Richmond American Homes
03.2011 - 05.2021

Sales Trainer/Leader

Pulte, Divosta & Centex Homes
01.2007 - 01.2010

Bachelor of Science - Applied Science

University of Nevada