A dynamic Sales Planner with nine years of experience adeptly navigating various agencies and collaborating across multiple internal departments. Recognized as a team builder and clear communicator, with a proven track record in problem-solving and strategic planning
Overview
13
13
years of professional experience
Work History
Cable Sales Planner
The Walt Disney Company
06.2022 - Current
Manage active deals for Upfront and Scatter marketplace amounting to $15M+ on OMG team
Demonstrate resourcefulness when partnering with Sales and Revenue Management teams to implement packaging and pricing strategies
Maintain collaboration with internal and external teams to meet and exceed client goals as Network expert
Partner closely with Account Management to execute campaigns, maximize delivery against contracted goals, and address client reporting needs
Implement best practices in planning procedures, resulting in increased efficiency and effectiveness across all projects
Syndication Sales Planner
Warner Brothers Discovery
10.2015 - 06.2022
the Prepare and manage national Upfront and Scatter media plans for 15+ clients amounting to $45M+ across multiple Hold Cos including OMG, Dentsu, GroupM, and Havas
Ensure all proposals meet agency/client requirements while maximizing Warner Brother inventory.
Assist in preparation of sales marketing materials and organize research and competitive data for client meetings.
Ensure marketing integrations are properly executed internally and exceed client expectations.
Help facilitate onboarding and training of new Sales Planners
Serve as internal liaison to Account Executives, Marketing, Traffic, and Finance departments.
Traffic Administrator
Warner Brothers
06.2014 - 10.2015
Act as a direct substitute to Director of Media Operations.
Review, approve, and transmit daily commercial logs for syndicated programs
Work with the Sales team to confirm scheduling for client-specific requests and resolve pricing discrepancies.
Oversee the onboarding and training of new hires.
Traffic Coordinator
Warner Brothers
02.2013 - 06.2014
Maintain weekly schedule and inventory for specific programs, and input commercials under firm deadlines.
Confirm clearance materials for cable partners to guarantee commercials air as scheduled.
Secure voice-over copy and product logos for promotional integrations into various programs.
Marketing Intern
Conde Nast
09.2011 - 05.2012
Conduct marketing research on perspective cliental
Proof sales materials for senior marketing staff.
Organize and prepare social media spreadsheet for tracking competitor magazines.
Education
Bachelor of Science - Marketing
Kean University
Skills
Proficient in Advisor, MicroStrategy, and Microsoft365
Channel Sales Executive - Advertising Sales at The Walt Disney Company India | Disney StarChannel Sales Executive - Advertising Sales at The Walt Disney Company India | Disney Star