Jacob Frakes

Market Research and Analysis: I conducted in-depth research to understand market trends, consumer preferences, and competitor strategies within the automotive sector. This research enhanced our marketing strategies and improved outreach.

Digital Marketing: I managed various digital marketing channels, including website optimization, search engine marketing (SEM), search engine optimization (SEO), and social media advertising. I formulated and executed effective online campaigns to increase brand visibility and drive traffic to our digital platforms.

Content Creation: I was responsible for creating engaging and informative content tailored to the automotive industry. This included writing blog posts, creating video content, posting regularly and at optimal times to increase our online presence.

Social Media Management: I managed the startup's social media presence across platforms like Instagram, and Tiktok. I created content calendars, scheduled posts, engaged with followers, and analyzed metrics to measure the impact of our social media campaigns.

Email Marketing: I designed and executed email marketing campaigns to reach both current and potential customers. These campaigns included newsletters, product updates, and promotional offers, with a focus on nurturing leads and retaining existing customers.

Event Marketing: I organized and promoted events specific to the community of Denver and Parker, Colorado. These events aimed to generate leads, showcase our products, and not only engage with potential customers but build a relationship with the surrounding community,

Data Analytics: I regularly analyzed marketing data and KPIs to evaluate campaign performance. This data-driven approach allowed us to refine our strategies, allocate resources effectively, and make informed marketing decisions.

Collaboration: I collaborated closely with cross-functional teams, including sales, design, and managing partners, to ensure that marketing efforts aligned with our product roadmap and business goals.

Budget Management: I played a role in managing the marketing budget, tracking expenses, and optimizing spending to maximize ROI.

• Provided same level of care and attention to all customers, no matter vehicle value.
• Skilled at working independently and collaboratively in a team environment.
• Prepared surfaces by sweeping away debris, scrubbing glass and applying chemicals.
• Documented all service records and customer information to foster accuracy.
• Met or exceeded company-defined quality and production goals.
• Oversaw inventory management and purchasing, proactively ordering required quantity of parts and supplies.
• Wrote tickets, updated accounts and closed out work orders.
• Maintained inventory of automotive tools and installation materials.

• Greeted customers entering store and responded promptly to customer needs.
• Built relationships with customers to encourage repeat business.
• Operated cash register for cash, check, and credit card transactions with excellent accuracy levels.
• Worked flexible schedule and extra shifts to meet business needs.
• Counted money in cash drawers at beginning and end of shifts to maintain accuracy.
• Restocked and organized merchandise in front lanes.
• Assisted customers with returns, refunds and resolving transaction issues.
• Worked closely with shift manager to solve problems and handle customer concerns.
• Tallied cash drawer at beginning and end of each work shift.
• Performed cash, card and check transactions to complete customer purchases.
• Upsold additional products and services to customers, increasing revenue.
• Used POS system to enter orders, process payments and issue receipts.

• Served customers quickly and efficiently and created strategies to prevent delays.
• Restocked and cleaned stations and facilities to maintain cleanly and operable standards.
• Handled and resolved customer issues and complaints with professionalism and tact to drive customer satisfaction and repeat business.
• Memorized ingredients and recipes for wide variety specialty drinks.
• Generated friendly atmosphere by encouraging employees to greet and speak to customers.
• Monitored customer feedback to improve barista performance and customer service.