Jacob Holbrook

- Planned and executed internal and external marketing events

- Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions

- Enhanced brand visibility by developing and implementing targeted marketing campaigns

- Managed workflow between staff, coordinating documents, planning, and creative material distribution.

- Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.

- Implemented innovative strategies for increasing efficiency in daily operations.
- Analyzed consumer data to identify potential target markets for marketing campaigns.
- Followed alcohol awareness procedures for preventing intoxication and dealing with intoxicated guests.
- Maintained understanding of menu items to answer patron questions regarding food, drinks, and preparation methods.

- Created atmosphere where guests felt welcomed by providing friendly service that exceeded expectations.

- Evaluated performance of team members and provided consistent coaching to improve skills

- Oversaw budgeting responsibilities, reducing costs and increasing margins
- Minimized waste by employing specific expense-tracking and cost-control strategies

- Prepared weekly schedules to verify proper floor coverage within fiscal guidelines

- Oversaw daily operations, maintenance and administration of various properties.

- Organized event facility, food and beverage selections and audio-visual arrangements

- Oversaw event logistics, venue scheduling and accommodations
- Directed event production in collaboration with sponsors, hosts and internal teams

- Assisted with training and supervision of staff, driving successful event management

- Maintained files with contracts, agreements and work orders in client-specific platforms.

- Counted cash on hand at shift change and closing to determine shortages or overages and prepare bank deposit statements

- Established team goals, reviewed employee work and mentored team members to improve performance
- Counted inventory, resolved discrepancies and completed paperwork to keep system accurate and current
- Checked orders for quality and completeness

- Educated customers about offerings, promotions and pricing to boost sales.