Hi, I’m
Jacqualine E. Littleton
Bradenton,Florida
Work Preference
Summary
Dynamic design professional with over 20 years of experience in web, brand, and digital design, specializing in WordPress, Adobe Creative Cloud, and Figma. Proven leadership abilities complemented by strategic planning skills, having successfully founded and led multiple creative businesses. Expertise in blending visual storytelling with business strategy to drive impactful results. Committed to fostering team growth and collaboration in fast-paced environments, ensuring adaptability and innovation.
Overview
20
years of professional experience
Work History
ApplePi DesignsBallito
Founder & Creative Director
01.2006 - 07.2025
Job overview
- Managed 100+ global design projects from concept to launch
- Directed brand identities and websites across industries
- Built long-term client relationships through creative strategy
- Delivered digital experiences using Adobe Creative Suite and WordPress
- Developed design concepts enhancing brand visibility and engagement
- Led marketing campaigns, increasing client acquisition and retention
- Streamlined project workflows, improved efficiency and turnaround
- Mentored junior designers, promoted team success
- Forged partnerships for collaborative growth opportunities
Fiberlay, Inc. & SubsidiariesSarasota, FL
Lead Web Designer → Marketing Lead
08.2023 - 05.2025
Job overview
- Revamped digital presence for multi-brand manufacturing group
- Designed and launched corporate and eCommerce WordPress sites
- Developed OSHA & GHS-compliant packaging
- Increased email campaign CTR by 20% with responsive templates
- Produced marketing collateral and trade visuals
- Standardized design guidelines and workflows
- Led user experience research and iterative site improvements
- Coordinated cross-functional teams, reducing time-to-launch
Blue Orange DesignsShakaskraal
Senior Web & Graphic Designer
09.2019 - 03.2022
Job overview
- Developed and launched WordPress websites and brand systems
- Delivered 30+ design projects monthly, 100% on-time completion
- Improved workflow efficiency by 30% through standardized templates
- Produced branding systems for print and digital platforms
- Mentored junior designers, fostered team creativity
- Utilized Adobe Creative Suite for high-quality graphics
- Created user-centered designs and optimized UX/UI
- Enhanced client engagement through innovative web solutions
Education
LinkedIn Learning
Certificate from Generative AI: The Evolution of Thoughtful Online Search
07.2025
University Overview
Courses: Generative Design Tools, AI for Business, Search Optimization
Red & Yellow Creative School of Business
Graduate Certificate from Digital Copywriting
07.2015
University Overview
Courses: Storytelling, Persuasive UX Writing, SEO, Long-Form Copy
INTEC College
Self-study from Digital Graphic Design
06.2003
University Overview
FedEx International Training
Certificates from Customer Service
10.2000
University Overview
Courses: Emotional Intelligence, Quality & Customer Satisfaction
Skills
- Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Acrobat)
- Figma
- Canva
- WordPress
- Shopify
- WooCommerce
- Logo design
- Branding
- Visual design
- UX/UI
- Wireframing
- Prototyping
- Responsive web design
- HTML
- CSS
- Basic JavaScript
- PHP
- Digital marketing
- Email campaigns
- SEO
- PPC
- Project management
- Client management
- Workflow optimization
- Cross-functional collaboration
- Creative direction
Accomplishments
Accomplishments
- Winner, Best Marketing Agency - North Coast Courier, 2023
- Third Place, Best Digital & Social Media Company - North Coast Courier, 2023
- Winner, Service Fanatic - FedEx EMEA, multiple dates
- Managed product issue through consumer testing
- Supervised teams of 2+ staff members
- Improved SEO to boost customer click-rate
- Achieved increased revenue with multi-week email campaigns
- Redesigned UX for key industry company website
- Identified and resolved website bugs to improve experience
- Won, [Name] Design Award, [Year]
- Maximized user flow in retail website to increase purchases
Languages
English
Afrikaans
Additional Information
Additional Information
coroflot.com/JacqualineLittleton, linkedin.com/in/jacquielittletonPersonal Information
Personal Information
Title: Senior Web & Graphic Designer / Creative DirectorAvailability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Life is barely long enough to get good and one thing. So be careful what you get good at.
Software
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Acrobat Pro
Figma
Canva
WordPress
Interests
Photography (very much an amatuer)
Watching Formula 1 Racing (Max, Max, Max, Super Max)
Watching Movies & TV (Sci-Fi is my favorite)
Reading (again, Sci-Fi, or a little adventurous drama)
Listening to Music (everything from classical to metal)
Timeline
Lead Web Designer → Marketing Lead
Fiberlay, Inc. & Subsidiaries
08.2023 - 05.2025
Senior Web & Graphic Designer
Blue Orange Designs
09.2019 - 03.2022
Founder & Creative Director
ApplePi Designs
01.2006 - 07.2025
LinkedIn Learning
Certificate from Generative AI: The Evolution of Thoughtful Online Search
Red & Yellow Creative School of Business
Graduate Certificate from Digital Copywriting
INTEC College
Self-study from Digital Graphic Design
FedEx International Training
Certificates from Customer Service