Summary
Overview
Work History
Education
Skills
Recent Events
Timeline
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Nuerri Butler

Houston,TX

Summary

Result-oriented individual with a background in sales and marketing; promotions; the music business; event planning; community outreach and retention; and project management. I am currently the Operations Manager at SoSouth Music Distribution but always interested in gaining a position where my transferable skills can be maximized to further build my career as a Marketer, A&R, and Operations Manager. As a diligent professional, I have proven the skill of multi-tasking while adapting and developing innovative initiatives to further organizational goals.

Overview

6
6
years of professional experience

Work History

Operaions Manager & Head A&R

SoSouth Music Distribution
Houston , TX
08.2023 - Current
  • Implements and upholds quality control measures throughout the distribution process, guaranteeing that all released content meets industry standards and regulatory requirements.
  • Manages and allocates budget resources effectively, identifying cost-saving opportunities, and negotiating contracts to maximize operational value.
  • Works directly with all departments and artist managers to ensure a successful release of all content.
  • Maintain interns and new hires during onboarding and training for in-office positions across departments.

A&R

  • Spearheads the identification and recruitment of musical talents, ensuring alignment with the company's artistic vision and market trends.
  • Leverages in-depth knowledge of music genres and industry trends to guide artists in refining their sound, songwriting, and overall artistic direction.
  • Cultivates strong and lasting relationships with artists, managers, and other industry/mass media personnel to foster a collaborative and supportive environment for future endeavors.
  • Conducts thorough market analysis to identify emerging trends and potential opportunities. Also conducts artist analysis, then advises artists based on the data collected.
  • Acts as a representative of the company in industry events, showcases, and networking functions, stabbing the organization as a key player in the Houston music Distribution landscape.

Head of Marketing

Ryan Knew
Houston, TX
03.2021 - 08.2024
  • Successfully led and executed development projects, including establishing vendor partnerships and launching new products.
  • Demonstrated event planning and management skills by designing, planning, and executing successful annual fashion shows that have become a sought-after event on a local and global scale.
  • Effectively managed a marketing team of professionals, including photographers, videographers, journalists, graphic designers and more.
  • Implemented effective project management strategies, including forecasting, scheduling, and monitoring project timelines, personnel performance, and cost efficiency.
  • Conducted site walk-throughs and meetings to ensure the smooth execution of events, delegating assignments to staff and maintaining a comprehensive checklist.
  • Contributed to production management and order fulfillment.
  • Served as the primary point of contact for all creative direction, driving marketing efforts and ensuring brand consistency

Logistics Account Executive

Total Quality Logistics Inc.
Houston, TX
02.2023 - 08.2023
  • Built and maintained relationships with clients through regular communication, including phone and email correspondence and in-person meetings
  • Developed and executed sales strategies to drive new business growth and expand TQL's client base
  • Conducted market research and analysis to identify potential leads and business opportunities
  • Coordinated logistics and freight movements, including scheduling pickups and deliveries, negotiating rates, and managing carrier performance
  • Collaborated with internal teams, including pricing, operations, and customer service, to ensure seamless execution of shipments and overall customer satisfaction
  • Monitored industry trends and developments to stay current on market conditions and adjust sales strategies accordingly

Artist Relations Manager

Filhy Worldwide Records
Houston, TX
11.2019 - 01.2022
  • Drafted compelling artist bios and crafted effective media communications to support marketing and promotion efforts.
  • Proven ability to act as an effective liaison between artists and the label, fostering communication and building trust with both parties.
  • Extensive experience creating and managing Google Ads campaigns, including search, display, video, and shopping ads.
  • Collaborated with publicists, media and marketing personnel to coordinate and execute interviews and appearances.
  • Maintained organized records of bookings, reservations, and client needs, both in paper and digital formats.
  • Demonstrated expertise in creating and managing budgets by independently budgeting and funding nationwide press runs, photoshoots and video shoots, while allocating funds efficiently.
  • Organized successful showcases, providing a platform artists. Showcases include college shows, club appearances, SXSW, and local tours.
  • Proficient in Adobe InDesign, Photoshop, and Illustrator to create compelling promotional materials such as email campaigns, catalogs, posters, and various other marketing collaterals.

Team Lead

Sprint
San Marcos, TX
06.2018 - 05.2019
  • Conducted accurate inventory counts, resolved discrepancies, and completed necessary paperwork to maintain a consistent and up-to-date system.
  • Documented production levels and material usage, keeping management informed and up-to-date.
  • Earned a promotion to a leadership position, recognized for a strong work ethic and exceptional customer service.
  • Motivated and encouraged team members to deliver high levels of customer satisfaction and loyalty, supporting business growth.
  • Provided mentorship to newly hired employees, imparting a strong work ethic and training on safety procedures to prevent injuries.
  • Assisted with the orientation and onboarding of new hires, explaining documentation requirements to streamline HR processes.
  • Maintained strict confidentiality and discretion when handling sensitive and confidential employee information.

Education

BBA - Marketing

Texas State University
San Marcos, TX
08.2019

Skills

  • Communication
  • Problem-Solving
  • Leadership
  • Computers
  • Organization
  • Time management
  • Adaptability
  • Collaborative
  • Event Logistics
  • Brand Development
  • Product Marketing
  • Content Marketing
  • Digital Media Marketing
  • Public and Media Relations
  • Project Management
  • Customer Service

Recent Events

  • Music Biz 2024, SoSouth Music Distribution
  • SXSW Panel 2024, SoSouth Music Distribution
  • From The Block (Houston) 2024, SoSouth Music Distribution
  • Gone Missing Block Party 2 2023, Filthy Worldwide Records
  • The Groove 2022, Ryan Knew
  • Rolling Loud 2022, Ryan Knew
  • A Day Of Service 2022, iambeu
  • Gone Missing Block Party SXSW 2022, Filthy Worldwide Records
  • YouMadeForIT SXSW 2022, Filthy Worldwide Records
  • Congo 2021, Ryan Knew
  • Sonic Distribution Launch Party, Revolt Weekend 2021

Timeline

Operaions Manager & Head A&R

SoSouth Music Distribution
08.2023 - Current

Logistics Account Executive

Total Quality Logistics Inc.
02.2023 - 08.2023

Head of Marketing

Ryan Knew
03.2021 - 08.2024

Artist Relations Manager

Filhy Worldwide Records
11.2019 - 01.2022

Team Lead

Sprint
06.2018 - 05.2019

BBA - Marketing

Texas State University
Nuerri Butler