Jadie Schober
Summary
Results-driven marketing and site merchandising professional with over 6 years of experience at Amazon, specializing in planning and executing seasonal campaigns to boost revenue. Proven expertise in leveraging data and AI-driven tools to enhance product discovery and optimize customer experiences. Adept at cross-functional collaboration, content management, and process automation to improve efficiency and deliver measurable business outcomes. Seeking to bring strategic and hands-on experience to a senior merchandising role at an innovative and customer-focused company like Quince.
Overview
8
8
years of professional experience
Work History
Site Merchandiser (Contract)
Amazon
07.2024 - Current
- Manage onsite content for high-traffic seasonal campaigns, including Valentine’s Day and holiday events, increasing revenue through strategic product placement and curated content
- Collaborate with cross-functional teams to plan, execute, and optimize landing pages for campaigns, using data and A/B testing to improve engagement and conversion rates
- Work with product teams to enhance site navigation and taxonomy for easier product discovery, ensuring alignment with customer behavior and business goals
Product Marketing Manager (Full-Time)
Amazon
12.2021 - 07.2024
- Directed a team of 10 contractors in planning and executing a comprehensive calendar of seasonal events for Amazon's homepage, delivering high-quality campaigns that aligned with strategic business goals and enhanced customer engagement
- Collaborated with product teams to develop tools that streamlined event creation, utilizing data-driven insights to improve product recommendations and identify revenue opportunities
- Coordinated cross-functional processes to launch impactful seasonal campaigns, aligning efforts across marketing, design, and product teams
- Analyzed site metrics to identify opportunities for improvement, implementing solutions that enhanced user experience and boosted conversion rates
Marketing Specialist (Full-Time)
Amazon
01.2021 - 12.2021
- Reviewed and refined creative assets for Amazon's homepage, ensuring visually compelling content that adhered to brand guidelines and effectively supported campaign objectives
- Executed targeted onsite marketing initiatives to support product launches and seasonal campaigns, achieving consistent growth in engagement metrics
- Joined a founding team within Seasonal events to help build seasonal editorial catalogs and surface hand curated products to customers, to promote a new way of navigation and shopping for the Amazon Homepage
Site Merchandiser (Contract)
Amazon
07.2018 - 12.2020
- Oversaw onsite content strategy for the Home, Décor, and Furniture categories, driving customer engagement during seasonal peaks such as Spring home refreshes, Summer sales, and Holiday decorating campaigns
- Designed and assembled curated furniture collections to aid AI development in generating cohesive room packages, enhancing customer personalization and shopping experiences
- Collaborated with cross-functional teams to ensure seamless execution of seasonal campaigns, aligning content with business goals and customer preferences
Lead Interior Designer
The Refined Group
01.2017 - 01.2018
- Designed and implemented bespoke interior solutions for high-profile clients, ensuring projects met both aesthetic and functional requirements
- Managed vendor relationships and project timelines, delivering results on time and within budget
Education
Bachelors Degree - Interior Architecture
Arizona State University
05.2018
Skills
- Site Merchandising & Taxonomy Optimization
- Content Management Systems (CMS)
- Campaign Planning & Execution
- AI-Driven Product Recommendations
- Data Analysis & A/B Testing
- Cross-Functional Collaboration
- Process Automation
- E-Commerce Best Practices
- Attention to Detail
- Strategic Thinking
Timeline
Site Merchandiser (Contract)
Amazon
07.2024 - Current
Product Marketing Manager (Full-Time)
Amazon
12.2021 - 07.2024
Marketing Specialist (Full-Time)
Amazon
01.2021 - 12.2021
Site Merchandiser (Contract)
Amazon
07.2018 - 12.2020
Lead Interior Designer
The Refined Group
01.2017 - 01.2018
Bachelors Degree - Interior Architecture
Arizona State University
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