Jadon Yellock
Charlotte,NC
Summary
Music and talent enthusiast with aspirations of increasing diversity representation, driving equity strategies and promoting inclusion awareness and accountability in business and corporate industries.
Overview
5
5
years of professional experience
Work History
Public Affairs Analyst
Wells Fargo
06.2022 - Current
- Support integrated communication and marketing strategies rooted in the goals of the business
- Enhance business performance of brand and communication strategies to drive engagement
- Leverage the power of social and help develop influencer strategies
- Identify, gather and analyze appropriate data and develop initial insights that inform strategic recommendations.
NIL & Talent Recruitment
TLS Talent Agency/TLS Sports
10.2021 - Current
- Participate in sourcing campaigns, media networking, and social media promotion of signed athletes and entertainers
- Identify, engage and recruit high-profile collegiate athletes for representation of NIL (Name, Image and Likeness)
- Monitor the sports world and recommend talent based on performance of leagues, teams, and players
Carolina Union Activities Board
UNC Chapel Hill
09.2021 - 05.2023
- Developed and implemented effective outreach and advertisement campaigns to increase student engagement.
- Analyzed data from surveys, focus groups, and other sources to gain insights into workforce needs.
- Curated concerts and facilitated contracts with multiple artists such as Mavi, Flo Milli, Young Nudy and Rich the Kid.
- Organized and facilitated multiple events for students across campus throughout the school year.
Diversity, Equity & Inclusion Intern
Commercetools
01.2022 - 05.2022
- Research underrepresented groups sources, including but not limited to job boards, meetups, and local school contacts, to widen our talent pool
- Assist with defining corporate structure to generate Employee Resource Groups (ERGs) including specifics on how one should be created, structured, etc
- Support 'Engage the Change' Outreach DEI programming, by reviewing previous tasks and events to analyze the success rate and alignment with our goals and mission.
Diversity, Equity & Inclusion Student Program Assistant
UNC Chapel Hill
09.2020 - 05.2021
- Manage DEI webpage and other social media activities to promote work of office
- Compile and create quarterly newsletter, draft blogs and materials for annual report
- Act as first-line of support for Diversity, Equity and Inclusion committees to assist in completing goals, achieving metrics and meeting deliverables.
Diversity & Inclusion Office Assistant
UNC Chapel Hill
09.2019 - 05.2020
- Participated in the planning, logistics, set-up and coordination of marketing and outreach programming
- Assisted with planning and strategizing of annual student orientation, i.e., 'Project Uplift'
- Contributed to weekly office newsletter and maintained annual D&I office events calendar.
Talent Solutions Intern
Comcast - NBC Universal
- Perform talent sourcing using ATS, LinkedIn Recruiter, Indeed and other sources for technical and operational direct hire positions for regional markets
- Work closely with leadership to coordinate and organize recruitment strategies and activities to attract top talent
- Coordinated DEI project to attract underrepresented talent to Comcast - NBC Universal 'Women Tech Over'
- Completed Bench-Marking project to review salary equity in various roles based on responsibilities and regions.
Talent Content Specialist Intern
All American Entertainment
- Conducted talent outreach, create list curation, and maintain database of celebrity and speakers' profiles
- Perform industry and talent research on topics such as technology, music, sports, pop culture
- Write, proofread, and edit talent profiles for publishing and advertisements.
Education
Bachelor of Arts, Management & Society; Sports Communication Certification -
UNIVERSITY OF NORTH CAROLINA at CHAPEL HILL
Skills
- Diversity and Inclusion
- Talent Equity Strategies
- Sports Marketing
- Partnership Development
- Community Networking
- Strategic Sourcing
- Networking Events
- Public Relations Strategies
- Media Communications
- Corporate Events Planning
- Content Marketing
- Brand Promotion
Extracurricular Projects
- 2023 Hornet Music Industry Night - Collaboration between DJ Chuck T and the Charlotte Hornets with special guest panels and networking opportunities with music industry leaders from labels such as Empire, Columbia, and Interscope.
- 2024 "It's Your Time" Conference - Hosted by former music executive Benny Pough. Panels and networking opportunities with current music and entertainment industry leaders from labels such as UnitedMasters, Epic, Alamo, and Warner Records.
- 2024 Earn Your Masters Conference - Produced by UnitedMasters owner Steve Stoute. Learning and networking sessions from industry leaders at UnitedMasters and Earn Your Leisure.
Freelance A&R Work
- Speedy Sprag - Virginia Is For Lovers (2024)
- Froggo - 2024For4 (2024)
- DEI - hekate. (2023)
- Froggo - There Is No Album (2023)
- PJFromLA - Risk It All Regret Nothing (2022)
Timeline
Public Affairs Analyst
Wells Fargo
06.2022 - Current
Diversity, Equity & Inclusion Intern
Commercetools
01.2022 - 05.2022
NIL & Talent Recruitment
TLS Talent Agency/TLS Sports
10.2021 - Current
Carolina Union Activities Board
UNC Chapel Hill
09.2021 - 05.2023
Diversity, Equity & Inclusion Student Program Assistant
UNC Chapel Hill
09.2020 - 05.2021
Diversity & Inclusion Office Assistant
UNC Chapel Hill
09.2019 - 05.2020
Talent Solutions Intern
Comcast - NBC Universal
Talent Content Specialist Intern
All American Entertainment
Bachelor of Arts, Management & Society; Sports Communication Certification -
UNIVERSITY OF NORTH CAROLINA at CHAPEL HILL