Jael Figueroa
Sunrise,FL
Summary
Dynamic and results-driven higher education professional with over a decade of experience in admissions, enrollment management, and student recruitment. Proven track record of consistently exceeding enrollment goals while optimizing recruitment pipelines and enhancing student engagement through strategic outreach and collaborative initiatives. Expertise in managing CRM systems, training staff, and streamlining processes to boost institutional yield and elevate student satisfaction. Recognized for leadership, innovation, and an unwavering commitment to fostering student success across diverse educational environments, complemented by strong analytical, communication, and teamwork skills.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Sr. Graduate Interview Specialist
Covista
05.2024 - Current
- Conduct one-on-one interviews with prospective medical students to evaluate their suitability for medical school, completing 12–15 interviews per week across both AUC and RUSM.
- Provide detailed interview write-ups to support admissions review and decision-making.
- Manage all aspects of interview scheduling, ensuring timely and efficient communication to facilitate a seamless admissions process.
- Build strong relationships with candidates via phone, email, and SMS, consistently delivering exceptional customer service.
- Collaborate with admissions teams from both institutions to align recruitment efforts and enhance onboarding procedures.
- Offer feedback and insights to improve selection strategies and streamline admissions workflows.
- Lead team meetings, mentor colleagues, and champion continuous improvement initiatives within the interview team.
- Utilize student information systems effectively, providing training and support to ensure team proficiency.
- Analyze performance metrics and data trends to develop strategies that increase conversion rates and support student success.
- Contribute to departmental quality assurance efforts while maintaining compliance with institutional policies and standards.
- Sr. Admissions Interview Specialist – Interview Team
- Representing American University of the Caribbean School of Medicine and Ross University School of Medicine
Sr. Admissions Counselor
Rocky Mountain College of Art + Design (RMCAD)
11.2021 - 12.2023
- Enthusiastic about nurturing both new and existing relationships to grow our student community.
- Proficient in assessing interest levels, addressing objections, and following up after trial classes.
- Capable of connecting the finer details with our overarching mission.
- A firm believer in the power of art to inform and educate the community about our school's distinctive programs, motivating them to join as members.
- Familiar with or keenly interested in the art community.
- Possess coursework or experience in sales, marketing, or communications.
- Exhibit excellent communication and motivational skills.
- Driven and open to acquiring new sales techniques.
- Foster meaningful relationships with students to understand their interests and align them with RMCAD's offerings.
- Establish and maintain a robust CRM system, ensuring data accuracy, lead acquisition, and efficient system utilization.
- Expand our student base by attracting new students and enhancing offerings for existing ones.
- Collaborate with the team on campaigns, events, and outreach initiatives to build a vibrant student community and immerse ourselves in the local artistic scene.
- Bridge our mission with the local community, whether by nurturing future artists, providing a channel for creative expression, or enriching the community through art.
- Conduct complimentary trial drawing classes and introduce attendees to our school's unique offerings, inspiring them to become members.
- Qualifications
Sr. Enrollment Advisor
Education Dynamics, Inc.
04.2019 - 10.2021
- Generated 100% conversion deposit rate, by developing a way to streamline the deposit submission process.
- Played key role in obtaining the highest deposit rate in our client’s history by up to 175%, more than tripling deposit term goals for Fall.
- Grew student enrollment by more than 80% by matching relevant program features with prospective students’ interest.
- Orchestrated group activities such as trainings and team building over Enrollment Management Services department.
- Raised stakeholders’ satisfaction by establishing engaging communication lines with client institution on a weekly basis which includes providing pipeline updates via Zoom.
- Directed communication among school departments during enrollment process, conducted phone interviews to enroll prospective students, and led admissions team in developing student support and recruitment strategies.
- Significantly increased University’s yield by 50% by coordinating and implementing educational outreach strategies with the academic advising, registrar, and financial aid department.
- Streamlined enrollment procedures which resulted in accurate and timely processing of students’ admission information while ensuring compliance with established protocols.
- Strengthened professional relationship with stakeholders by promptly answering inquiries regarding students’ enrollment progress and records.
- ABOVE & BEYOND AWARD 2019
Associate Director of Admissions
Lynn University
Boca Raton, FL
02.2014 - 04.2019
- Maintain and continuously improve all aspects of campus social media outreach and social media marketing.
- Increase company exposure through social and professional online media.
- Work with different department managers and company personnel to update online social media and website content, continuously increase social media following.
- Accurately and completely explain educational programs, expected outcomes, students services, and financial consideration to students, parents, and educators.
- Manage inquiries to achieve prompt contact and performance activity weekly goals; utilize approved recruitment policies/formats; make prompt and effective contact with inquiries and redirect unqualified candidates based upon incompatible career goals.
- Secure new inquiries (Personally Developed Referrals) by directly asking phone and in-person contacts about referrals of others to contact that may be interested in programs offered.
- Schedule and conduct interviews, pursue qualified candidates for enrollment, and determine appropriateness of candidates for admission based upon career goal compatibility.
- Accurately forecast projected new students on a periodic basis for Campus Admissions Head.
- Consistently conduct follow-up meetings, monthly at minimum, with all applicants to ensure successful matriculation.
- Assist other personnel and departments with data collection and problem solving.
- Participate in appropriate recruitment and enrollment activities including: open houses, regional presentations, training sessions, orientation programs, career days, etc.
- Other duties as assigned.
Director of Admissions
Key College
12.2010 - 02.2014
- Responsible for the overall successful operation of the Admissions Office.
- Coordinates with department managers to implement student enrollment strategies and manage resources in order to meet performance expectations.
- Provides leadership in the execution of the business plan, the control of the expenses and other managerial functions, as needed.
- Develops, directs and coordination the development, direction and coordination of student enrollment activities.
- Ensures that objectives, plans, budgets, policies, practices and actions are consistent with the overall for the Admissions Office.
- Participates in the development and execution both short-term and long-term student recruitment strategy in the field to ensure the objectives are met and implements approved programs.
- Ensures quality hires and manages compensation and performance management programs to stay within salary budget.
- Recruits and hires new staff, which includes interviewing prospects.
- Delegate responsibilities to Advisor team and Assistant and Associate Director of Admissions and Director of Admissions to ensure that policies and decisions are followed.
- Carries out management responsibilities which include the following: planning, assigning and directing work of subordinates; appraising their performance, rewarding and disciplining employees; addressing complaints and resolving problems.
- Applies values in the completion of all job assignments.
- Adheres to laws and regulations governing student recruitment activities as well as a strict Code of Business Conduct and Ethics.
- Completes other project sand duties as assigned.
- Overview:
- Essential Duties and Responsibilities:
Branch Manager
Enterprise Rent-A-Car
09.2007 - 08.2009
- Manage team of 9.
- Responsible for controlling operating profit.
- Manage the maintenance of the fleet of cars at the branch.
- Establish relationships with body shops, dealerships, hotels, and mechanics.
- Provide Excellent customer service.
- Sell! Sell! Sell!
Account Executive
Zimmerman Advertising
05.2005 - 09.2007
- Responsible for the day-to-day administration of marketing and advertising initiatives for assigned Clients.
- I was instrumental in the development and implementation of new initiatives and assist in the development of marketing and advertising strategies.
- As an account executive, I was always in direct contact with the client and maintain the relationship on a daily basis.
- It was my objective as the Account Executive to secure Client's confidence as an advertising professional that can support marketing and advertising strategies and initiatives.
Education
Bachelor of Applied Science (BASc) - Marketing/Marketing Management, General
Johnson and Wales University
01-2005
Fire Academy - undefined
Barry University
01-2019
Certificate - Emergency Medical Technician
Coral Springs Fire Academy
01-2018
Skills
- Customer Service Training
- Customer Education
- Business Relationship Management
- Team leadership
- Time management
- Decision-making
- Verbal and written communication
- Staff training and development
- Relationship building
- Project management
- Sales techniques
- Marketing
- Business development
- Lead generation
- Salesforce management
- Coaching and mentoring
- Recruiting and interviewing
Accomplishments
- Korn Ferry’s sales training and methodologies and sales skills trainings.
- Salesforce Associate Certification.
Certification
- Korn Ferry’s sales training and methodologies and sales skills trainings.
- Salesforce Associate Certification.
Languages
Spanish
English (Full Professional)
Timeline
Sr. Graduate Interview Specialist
Covista
05.2024 - Current
Sr. Admissions Counselor
Rocky Mountain College of Art + Design (RMCAD)
11.2021 - 12.2023
Sr. Enrollment Advisor
Education Dynamics, Inc.
04.2019 - 10.2021
Associate Director of Admissions
Lynn University
02.2014 - 04.2019
Director of Admissions
Key College
12.2010 - 02.2014
Branch Manager
Enterprise Rent-A-Car
09.2007 - 08.2009
Account Executive
Zimmerman Advertising
05.2005 - 09.2007
Fire Academy - undefined
Barry University
Certificate - Emergency Medical Technician
Coral Springs Fire Academy
Bachelor of Applied Science (BASc) - Marketing/Marketing Management, General
Johnson and Wales University