Jaelin Vernon
Rochester,NY
Summary
Motion Designer with 3 years of experience, skilled in Cinema4D, CSS, Javascript, and Adobe After Effects. Adept at creating visually compelling promotional materials and optimizing digital content for diverse audiences. Passionate about leveraging innovative design techniques to enhance brand engagement and drive participation in multicultural initiatives.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Graphic Designer
Multicultural Center for Academic Success
09.2022 - Current
- Collaborated with diverse campus partners to create cohesive promotional campaigns, amplifying the impact of multicultural initiatives.
- Leveraged social media analytics to optimize outreach strategies, resulting in enhanced engagement across diverse student demographics.
- Transformed promotional materials to reflect cultural diversity, driving substantial increase in student participation at multicultural events.
- Optimized content across multiple platforms, ensuring brand consistency and significantly enhancing the center's digital presence and engagement.
Marketing Intern
Wegmans
05.2023 - 08.2023
- Partnered with cross-functional teams to execute integrated marketing campaigns, ensuring cohesive messaging across all channels.
- Analyzed seasonal marketing campaign performance, prepared data-driven reports, and identified key trends to optimize future initiatives.
- Implemented targeted market research techniques, uncovering valuable consumer insights that shaped successful seasonal marketing strategies.
- Collaborated on feedback for Super Bowl commercial post-production, enhancing final quality.
- Contributed to creative discussions, improving marketing strategies for high-profile campaigns.
- Assisted in refining commercial content, ensuring alignment with brand messaging and goals.
Freelance Graphic Designer
Teen Empowerment
04.2022 - 08.2022
- Analyzed Teen Empowerment's mission and values to inform logo design. Incorporated specific brand elements and event themes into visual concept.
- Partnered with artist team to create visually striking logo for Teen Empowerment luncheon. Facilitated group ideation and design refinement process.
- Presented multiple design concepts to the organization, incorporating feedback and revisions to meet their specific vision and requirements.
Graphic Design Intern
KaleidoscopeME
12.2021 - 03.2022
- Spearheaded creative design solutions for business partners, elevating brand visibility and fostering client relationships
- Partnered with social media teams to craft compelling visual content, amplifying event promotions and audience engagement.
- Conducted in-depth critiques of team-generated visual content, providing actionable feedback to enhance overall quality
Freelance Illustrator
The Institute for Caring
12.2021 - 03.2022
- Worked closely with a creative director and designer to create diverse hand-drawn iterations of a book cover.
- Collaborated with team to refine illustrations, resulting in improved project outcomes.
- Participated in critiques, contributing to more effective design solutions.
- Delivered high-quality illustrations within tight deadlines, contributing to the timely production and launch of a visually striking book cover.
- Presented illustration iterations in meetings, enhancing visual concepts and client satisfaction.
Education
Bachelor of Arts - New Media Design
Rochester Institute of Technology
Rochester, NY05.2025
Skills
- Cinema 4D
- Photoshop
- Figma
- Adobe Illustrator
- Adobe Premier
- Adobe After Effects
- Javascript
- Html and Css
- Illustration
- Rive
Certification
Dale Carnegie, "Immersions"
Leadership Experience
Men of Color Honor and Ambition (M.O.C.H.A.), 09/22, 05/23, MOCHA is a full academic year, geared towards professional leadership development. It provides workshops in cultural, social, business etiquette and attire, health and financial wellness, academic and Dale Carnegie communication training.
Training
- New Media Design Animation
- New Media Design 3D
- Graphical User Interface
- New Media Design Interactive I
- New Media Design Interactive II
- New Media Interactive Design and Algorithmic Problem Solving I
- New Media Interactive Design and Algorithmic Problem Solving II
Timeline
Marketing Intern
Wegmans
05.2023 - 08.2023
Graphic Designer
Multicultural Center for Academic Success
09.2022 - Current
Freelance Graphic Designer
Teen Empowerment
04.2022 - 08.2022
Graphic Design Intern
KaleidoscopeME
12.2021 - 03.2022
Freelance Illustrator
The Institute for Caring
12.2021 - 03.2022
Bachelor of Arts - New Media Design
Rochester Institute of Technology
Dale Carnegie, "Immersions"
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