Results-driven Communications Specialist with expertise in strategic communication planning and brand management across corporate and non-profit sectors. Proven ability to enhance internal and external communication strategies, leading to improved public perception and brand identity. Skilled in managing multiple projects and crafting impactful messages for diverse audiences. Committed to fostering a culture of diversity and inclusion while driving career advancement opportunities.
Hi, I’m
Jaelon Jackson
Communications Specialist
Cedar Hill,TX
Summary
Overview
6
years of professional experience
Work History
LIT Bible StudyDallas, TX
Director of Communications
06.2025 - Current
Job overview
- Led communications department, supervising Communications Manager and supporting team roles.
- Developed strategic communication plans to enhance brand visibility and audience engagement.
- Coordinated internal communications for cross-departmental alignment and efficiency.
- Reviewed and approved all documents and graphics to ensure adherence to Brand Guidelines.
- Analyzed audience engagement metrics to refine messaging strategies effectively.
- Managed purchase requests for communication resources submitted to finance department.
- Documented updates during executive committee meetings in Google Docs for record-keeping.
- Oversaw emergency communications, ensuring rapid dissemination across all platforms.
University of Texas at ArlingtonArlington, TX
Communications Specialist
06.2023 - Current
Job overview
- Produced accurate news stories, features, blogs, and newsletters to engage diverse audiences.
- Created compelling narratives while ensuring brand consistency across all platforms.
- Collaborated with teams and utilized digital tools to enhance content performance.
- Developed internal and external newsletters for effective communications.
- Hosted podcast 'Blaze the Mic' and video talk show 'Courtyard Conversations' to boost audience engagement.
- Prepared and edited employee newsletters and stockholders' reports for varied audiences.
- Increased listener base through targeted advertisements and dynamic hosting techniques.
- Conducted thorough pre-interview research and crafted insightful questions for guests.
KTAL NBC 6Shreveport, LA
Multimedia Journalist/Reporter
07.2022 - 06.2023
Job overview
- Produced accurate and concise coverage of news, features, blogs, and assigned materials.
- Conducted thorough interviews with diverse sources to gather essential information.
- Created engaging multimedia content for digital platforms and broadcast news.
- Collaborated with editors to enhance written scripts and visual presentations.
- Crafted compelling narratives that resonate with target audiences across channels.
- Operated video and audio equipment for live reporting and field segments.
North Texas TelevisionDenton, TX
Producer
01.2021 - 05.2022
Job overview
- Prioritized content in collaboration with news director to enhance broadcast appeal.
- Selected relevant footage and sound bites for consistent storytelling in broadcasts.
- Liaised with production team to uphold high technical standards across all projects.
- Communicated with field and studio crew, anchors during live broadcasts.
- Ensured broadcasts adhered to strict time limits without compromising quality.
- Produced breaking news reports swiftly and accurately under pressure.
- Coordinated selection of locations, crew, equipment, props for each project.
- Fostered a fun, inclusive, and professional culture within the studio.
North Texas TelevisionDenton, TX
News Anchor
08.2019 - 05.2022
Job overview
- Reported local, national, and international news stories to inform the public.
- Delivered breaking news events with accuracy and clarity as lead journalist.
- Collaborated with production staff, camera operators, editors, and sound technicians to enhance broadcast quality.
North Texas TelevisionDenton, TX
Sports Analyst/Anchor/Reporter
08.2019 - 05.2022
Job overview
- Facilitated expert discussions on sports topics across radio and television platforms.
- Provided insightful commentaries and assessments of athlete performance.
- Analyzed game footage to extract key plays and strategies for analysis.
- Collaborated with production team to develop engaging sports content.
- Conducted research on teams and players to enhance broadcast segments.
- Participated in editorial meetings to strategize show content effectively.
Wiley High SchoolWiley, TX
High School Football Sideline Reporter & Editor
08.2021 - 11.2021
Job overview
- Reported play-by-play action from sidelines during sporting events while traveling extensively with teams.
- Conducted live interviews with players and coaches to capture insights and stories.
- Researched team statistics and player backgrounds to ensure accurate reporting.
- Edited short videos for publication to enhance viewer engagement.
KNTU 88.1Denton, TX
Music Director
10.2020 - 04.2021
Job overview
- Curated and maintained music library for KNTU 88.1, ensuring compliance with licensing regulations.
- Executed music rotation policies to deliver fresh and engaging programming content.
- Managed diverse playlists aligned with station format and listener preferences.
- Addressed requests for specific musical pieces to enhance audience satisfaction.
Education
University of Texas At ArlingtonArlington, TX
Master of Arts from Communications
05.2025
University Overview
3.08 GPA
University of North TexasDenton, TX
Bachelor of Arts from Converged Broadcast Media
05-2022
University Overview
3.08 GPA
Cedar Hill High SchoolCedar Hill, TX
High School Diploma
05-2018
University Overview
Skills
- Effective communication
- Pressure management
- Decision making
- Time management
- Self-motivation
- Conflict resolution
- Leadership skills
- Adaptability
- Team collaboration
- Innovation
- Efficiency
- Responsibility
- Flexibility
- Drive
- Microsoft Office Suite proficiency
- Influence and persuasion
- Adobe Creative Suite expertise
- Strategic communication
- Content creation and development
- Audience engagement strategies
- Project management skills
- Media relations expertise
- Public speaking proficiency
- Digital marketing strategies
- Internal communication skills
- Podcast production expertise
- Social media strategy development
- Crisis management techniques
- Multimedia storytelling skills
- Speech writing proficiency
- Content coordination and oversight
- Media outreach strategies
- Social media campaign management
- Video production skills
References
References
REFERENCES AVAILABLE UPON REQUEST
References
References
References available upon request.Timeline
Director of Communications
LIT Bible Study
06.2025 - Current
Communications Specialist
University of Texas at Arlington
06.2023 - Current
Multimedia Journalist/Reporter
KTAL NBC 6
07.2022 - 06.2023
High School Football Sideline Reporter & Editor
Wiley High School
08.2021 - 11.2021
Producer
North Texas Television
01.2021 - 05.2022
Music Director
KNTU 88.1
10.2020 - 04.2021
News Anchor
North Texas Television
08.2019 - 05.2022
Sports Analyst/Anchor/Reporter
North Texas Television
08.2019 - 05.2022
University of Texas At Arlington
Master of Arts from Communications
University of North Texas
Bachelor of Arts from Converged Broadcast Media
Cedar Hill High School
High School Diploma
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