

Creative director specializing in strategic planning and audience-centric insights, leveraging advanced digital media proficiency. Highly adept at agile, project-based team leadership with a focus on innovative problem-solving and bold, calculated risk-taking.
Social Media Management: Managed official Instagram and YouTube channels, increasing the follower count to over 1,000 through content strategy.
Event Planning: Spearheaded a mentoring program for high school students, achieving a milestone of 200 participants; enhanced campus brand image.
Financial Oversight: managed accounting and optimized budget within limited resources.
Project Leadership: Directing with a $2,300 budget, leading a team of 23 crew members
Strategic Direction: Developed a directorial strategy tailored to audience preferences, resulting in the film selected and screened at the university film festival.
Digital Transformation: Identified limitations in single-channel PR and developed a Landing Page, successfully expanding brand awareness to external audiences
Brand Identity: Established a consistent brand image by selecting theme and materials.
Production Management: Managed a $1,700 budget and coordinated logistics for a 21- member production team
Cost Efficiency and Administration: Implemented accounting practices and optimized budget utilization.
Supervised on-set administration and streamlined task distribution to ensure operational efficiency
Operational Excellence: Managed administrative logistics for major events, including official announcements, and participant database management to ensure seamless event operations.
Google Analytics Certification