Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

Jahsoulay W. WALTON

Collegedale,TN

Summary

Jahsoulay is a knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. She has a heart for helping others and a mission to serve her community.

Overview

3
3
years of professional experience

Work History

Social Media Manager

South Central Conference Office Of Education
09.2023 - Current
  • Analyzed and reported social media and online marketing campaign results.
  • Designed and implemented social media strategies to align with business goals.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Increased customer engagement through social media.
  • Suggested and implemented new features to develop brand awareness.
  • Conducted research to determine current benchmark trends and audience preferences.
  • Created and implemented impactful strategies to increase company brand awareness and engagement.
  • Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements.
  • Collaborated with team members to develop creative campaigns for social media platforms.
  • Developed and managed content calendars for each platform to establish timely and relevant posts.
  • Increased brand awareness through development and implementation of successful public relations campaigns.
  • Identified metrics to measure and evaluate effectiveness of public relations campaigns and initiatives.
  • Authored fresh and engaging press releases and prepared complete press kits.

Social Media Coordinator

Alumni Relations Department At Southern Adventist
08.2022 - Current
  • Wrote social media content to increase engagement with customers.
  • Created social media content with consistent content and tone.
  • Increased customer engagement through social media posts.
  • Archived critical interactions and posts so that all key information was documented for future reference.
  • Supported SEO initiatives to improve content, keywords and branding.
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.

Media Specialist/Photographer

Dakota Adventist Conference
02.2023 - 09.2023
  • Increased brand awareness through creation of innovative digital productions for social media.
  • Instructed staff in research processes and understanding copyright, fair use and licensing of intellectual property.
  • Streamlined operational processes and workflow to increase efficiency of team performance and resource allocation.
  • Led implementation of best practices to support customer service satisfaction initiatives.
  • Maintained relevant, organized and correctly catalogued library and technology collection based on careful analysis of student needs.
  • Greeted patrons warmly and offered to assist with issues or needs.
  • Restored order in face of conflicts between patrons and staff regarding policies, services and resource use.
  • Collaborated with team members to provide timely resolution of issues or obstacles and achieve smooth presentations of media.
  • Photographed high-quality images for various print and digital projects.
  • Edited, toned, captioned, and uploaded photographs for publication.
  • Took photos from different angles and perspectives to capture perfect images.
  • Utilized natural and artificial lighting to capture desired images and maintain quality.
  • Leveraged camera gear and equipment to express creative vision.
  • Customized photography strategies based on intended use and client preferences.
  • Trained new photographers in use of camera equipment and editing software.
  • Captured stunning images for variety of projects.
  • Organized assets by collecting data from camera media, transcoding video, and audio files and managing file backup to digital asset management system.
  • Evaluated and selected scenes for pacing, entertainment value, and continuity, trim shots and edit content.
  • Delivered edits with multiple camera angle choices, titles, graphics, audio.
  • Understood director's artistic vision and maintained alignment with vision throughout editing process.
  • Saw concepts through to completion by working to develop final edits, color and other elements in post-production process.
  • Edited together video, audio still imagery and motion graphics for creative and informational multimedia projects.
  • Contributed new ideas and looked for ways to improve content editing and processes.
  • Worked with graphic templates and seamlessly inserted into videos.

Social Media Manager/Videographer

Wewoka Woods Adventist Center
05.2020 - 08.2020
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Analyzed and reported social media and online marketing campaign results.
  • Conserved footage archive by organizing, labeling, and tagging with metadata.
  • Set up for shots according to production schedules, weather, and lighting conditions and available equipment.
  • Produced original video content by working collaboratively with producers, designers, and art specialists to facilitate multimedia production.
  • Used the Adobe suite and DaVinci Resolve to edit footage into correct order and add effects.
  • Collaborated with other production team members for successful completion of projects.
  • Assisted with setting up and breaking down equipment before and after shoots.
  • Developed creative approaches to video production to create unique and engaging content.

Education

Bachelor of Science - Mass Communication Writing/Editing, Photography

Southern Adventist University
Collegedale, TN
05.2024

Skills

  • Interpersonal Skills, Teamwork and Collaboration
  • Great Time-Management
  • Attention to Detail
  • Critical Thinking
  • Excellent Multitasker
  • AP Style Writing
  • META Business Suite
  • Adobe Creative Suite
  • DaVinci Resolve
  • Social Media Management and Development
  • Increasing Audience Engagement
  • Content Strategy and planning
  • Action Photography and video production

Accomplishments

  • Published Writer
  • Published Photographer
  • Social Media Coordinator
  • Jahsoulay is currently a Senior Mass Communications Major at Southern Adventist University with an Emphasis in Writing and Editing.
  • Minoring in Photogphary
  • She has worked in multiple organizations using many mediums including but not limited to: Media management, Social media coordination, freelance photography, and videography, directing and editing short films, graphic design, etc.

Timeline

Social Media Manager

South Central Conference Office Of Education
09.2023 - Current

Media Specialist/Photographer

Dakota Adventist Conference
02.2023 - 09.2023

Social Media Coordinator

Alumni Relations Department At Southern Adventist
08.2022 - Current

Social Media Manager/Videographer

Wewoka Woods Adventist Center
05.2020 - 08.2020

Bachelor of Science - Mass Communication Writing/Editing, Photography

Southern Adventist University

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Jahsoulay W. WALTON