Jaime Dunkle
Public Relations
Metairie,LA
Summary
Strategic-thinking and ethical communications professional adept at inclusive multimedia storytelling, writing, editing and shaping copy and digital media to produce strategic outcomes, enhance perception and drive systems change. Decisive and focused with expertise in team leadership, program management and complex problem-solving. Maintains positive community partnerships, internal relations and promotes organizational goals and values.
Overview
12
12
years of professional experience
7
7
years of post-secondary education
2
2
Languages
Work History
Communications Director & Board Secretary
Henjyoji Shingon Buddhist Temple
Portland, OR
02.2020 - Current
- Strategic planning to maintain goodwill with publics and align all temple decisions and actions with its mission and values.
- Manage, develop, implement and evaluate all temple communications for 200+ members.
- Advise Board of Directors on policy, issues management and crisis, from inception to resolution.
- Content writing, copy editing, photography, videography.
- Internal/external public relations.
- Event planning and coordination with community partners and stakeholders.
- Redesigned temple website with logo, branding, content writing, photos, graphics, and messaging: Shingonpdx.org, which resulted in our classes growing five times in size.
- Collect, document and manage all online donations.
- Assist officers with budget for events and projects.
- I recently wrote stormwater grant in partnership with Bureau of Environmental Services in Portland and received award for $14,000 to assist in keeping Oregon’s watersheds clean by installing dry wells and rain gardens on temple property.
- Build and strengthen relationships with members of community partners to collaborate on special events.
- Represent temple at multiple public forums and conferences.
- Contribute to significant policy updates by initiating and writing internal manuals and memoranda.
- Act as point of contact for inbound media related calls and all inquiries.
- Develop, implement and evaluate communications plans.
- Oversee entire online presence, including website copy and all social media platforms.
- Cultivate strong temple image and identity with clear branding.
- Write engaging and successful press releases to control information and public opinion.
Data and Communications Specialist
Multnomah Education Service District
Portland, OR
12.2017 - Current
- Leading, developing, planning, implementing, and evaluating internal/external public relations for education service district with 700 employees who serve eight public school districts and approximately 100,000 students.
- This year: I produced and distributed 20 videos, 84 newsletters and elevated 3 social media accounts in alignment with the agency's core values.
- My tactics increased readership by 40% in a year, strengthening employee relations at a district-wide level.
- In 2019, I wrote two grants that awarded $215k to the district and have supported the process for 3 additional grant awards, one of which is $1.5 million dedicated to college partnerships for students.
- Coordinating and connecting programs and community partners.
- Recommend ways to increase employee engagement to boost morale based on analysis of employee survey data.
- Use Canva and Adobe Suite to create eloquent, visually appealing content for internal/external communications.
- Promote district vision, values and goals through strategic communications.
- Conduct stakeholder research to analyze how to boost employee confidence and family belief in employee competence during COVID.
- Develop strong professional relationships by interacting and communicating effectively with wide variety of colleagues and external contacts.
- Oversee professional social media messaging through content development, follower engagement, social listening, trend analysis and by leveraging research.
- Facilitating meetings, delegating tasks to my team, and training school leaders on communications strategies and tactics.
- Supporting component districts and their PR needs.
- State accountability reporting.
- ADA compliance support for digital and print media.
- Speechwriting/superintendent messaging.
- Crisis communications and issues management.
- Research, data collection, data analysis and reporting.
- Content writing, copy editing, multimedia production (photography, videography and editing, graphic design), web content management, social media management.
- I started as an administrative assistant and was recruited twice for promotions that led to my current role.
Shuttle Driver
Clackamas County
Oregon City, OR
10.2016 - 02.2018
- Safely and efficiently transported seniors and people with disabilities to and from appointments.
- Provided excellent customer service.
- Some dispatching, data entry, filing, scheduling.
- Answered and documented calls.
- Created manuals and checklists for office tasks to be used for training and onboarding.
Contributor
Digital Trends
Portland, OR
06.2016 - 06.2017
- Wrote on wide variety of topics with specialties in photography, social media and strange technology advancements.
- Search engine optimization.
- Researched and organized facts and sources.
- Utilized exceptional writing, editing and proofreading skills to produce engaging and error-free content
- Formatted articles, blogs and webpages with HTML, photos and infographics.
Online Editor
Oregon Business Magazine
Portland, OR
04.2016 - 06.2016
- Ran all content management systems for multiple websites.
- Provided daily news aggregation via enews, website, and social media.
- Social media management for multiple accounts.
- Event planning.
Online Editor
Portland State Vanguard
Portland, OR
04.2014 - 03.2016
- Acted as manager for a rotating team of up to five multimedia reporters while curating the brand-new multimedia section.
- Provided quarterly digital media workshop training to new reporters.
- Assigned, tracked and electronically filed developing stories for myself and multimedia reporting team.
- Determined readiness of written pieces, made changes and approved final versions for publication.
- Communicated directly with reporters to assess stories and improve quality of work.
- Created and/or uploaded multimedia to articles on the Wordpress-run site that I managed.
- Edited all articles before they posted online; web content management using CSS/PHP/HTML coding skills.
- Produced socially aware and ethical multimedia news.
- Produced social media content for multiple platforms.
- Recorded, tracked and filed web metrics each quarter for budgeting agenda.
Peer Advisor/USAC Ambassador
Portland State Education Abroad
Portland, OR
09.2014 - 10.2015
- Advised and prepared students going abroad.
- Built Ed Abroad Facebook and Twitter pages.
- Crafted newsletters and fliers to promote events and workshops.
- Added web content to PSU Ed Abroad website using Drupal.
- Data entry and data tracking of students abroad.
- Answered phone calls about general education abroad questions.
- Recorded, tracked and electronically filed demographics and needs of students I advised.
- Scheduled appointments with students.
- Helped students find appropriate resources.
Promotions Assistant
Music Millennium
Portland, OR
03.2013 - 03.2014
- Recorded, tracked, and filed monthly sales data for listening stations; data entry.
- Tracked and recorded store inventory.
- Created cohesive manual for successors.
- Wrote, designed and maintained web content, email blasts and social media content.
- Scheduled ads with local newspapers.
- Booked in-store performances with local and out-of-town artists.
- Designed, promoted, tracked and managed contests and giveaways.
- As event coordinator, I brought in twice as many food and beverage donors for the annual barbecue than the store was used to, and I procured more donations than the store had seen in years for the annual Kids Day.
- Kept project creative materials and important paperwork well-organized to avoid delays or errors.
- Organized contests to excite potential consumers and build interest in new product offerings.
- Solicited prizes for contests and maintained inventory for future promotions.
- Worked independently to troubleshoot and resolve day-of issues to keep promotions moving smoothly.
- Communicated product value, quality and style to educate and entice potential customers.
Education
Bachelor of Arts - English (Lit & Film) With French & Writing Minors
Portland State University
Portland, OR 12.2012 - 03.2016
Associate of Arts - General Studies
Clackamas Community College
Oregon City, OR 09.2009 - 12.2012
Skills
PR strategy development, planning, implementation and evaluation
Accomplishments
- FEMA PIO training
- Trauma-informed care
- Equity and inclusion in public schools
- Youth resiliency
- QPR Suicide Prevention
- WhyTry?
- Youth Mental Health First Aid
Affiliations
- Member of the Equity and Inclusion Advancement Committee at MESD
- Member of the National School Public Relations Association
- Member of the Oregon SPRA
- Former Data & Communications Chair at East Metro STEAM (Science, Technology, Engineering, Arts and Math)
Additional Information
- Willamette Writers FILM LAB: screenwriting finalist, 2021
- Oregon Newspaper Publisher Association Collegiate Newspaper: 2015 Second Place Best Website for psuvanguard.com
- ONPA 2011: First Place Best Writing for “White water”
- ONPA 2010: Second Place for Best Spot News Photo for “Forum fills with memories”
Timeline
Communications Director & Board Secretary
Henjyoji Shingon Buddhist Temple
02.2020 - Current
Data and Communications Specialist
Multnomah Education Service District
12.2017 - Current
Shuttle Driver
Clackamas County
10.2016 - 02.2018
Contributor
Digital Trends
06.2016 - 06.2017
Online Editor
Oregon Business Magazine
04.2016 - 06.2016
Peer Advisor/USAC Ambassador
Portland State Education Abroad
09.2014 - 10.2015
Online Editor
Portland State Vanguard
04.2014 - 03.2016
Promotions Assistant
Music Millennium
03.2013 - 03.2014
Bachelor of Arts - English (Lit & Film) With French & Writing Minors
Portland State University
12.2012 - 03.2016
Associate of Arts - General Studies
Clackamas Community College
09.2009 - 12.2012
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