Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Certification
Languages
Timeline
Generic

Jajuan Johnson Jr.

Fort Worth

Summary

Dynamic and results-driven marketing professional with extensive experience in brand management, strategic planning, and campaign execution within the sports industry. Proven track record of successfully leading cross-functional teams and collaborating with high-profile organizations, including the Dallas Mavericks, to drive engagement and elevate brand visibility. Adept at leveraging data-driven insights to develop innovative marketing strategies that enhance customer experiences. Certified in social media strategy, with a strong background in video production and digital content creation. Passionate about sports and committed to delivering impactful marketing solutions that resonate with fans and stakeholders alike.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Recreation Supervisor

Lively Pointe Youth Center
11.2024 - Current
  • Supervises staff, which includes prioritizing and assigning work
  • Conducting performance evaluations; ensuring staff is trained; ensuring employees follow policies and procedures; maintaining a healthy and safe working environment; and, making hiring, termination, and disciplinary decisions or recommendations
  • Coordinates and schedules the organization and operational activities of the Community Center and related recreational, educational or cultural programs
  • Develops, markets, implements and evaluates a variety of programs; and performs cost analysis and seeks funding for programs
  • Participates in the development and implementation of goals, objectives, policies and priorities; and recommends and implements resulting policies and procedures
  • Identifies opportunities for improving methods and procedures; identifies resource needs; reviews with appropriate management staff; and implements improvements
  • Monitors and evaluates the quality, responsiveness, efficiency and effectiveness of assigned city service programs, service delivery methods and procedures; and works with employees on the continuous improvement of city services
  • Responds to and resolves customer issues and needs; provides tours and orientations; promotes and sells memberships and programs; and provides information on community services and resources

Media Specialist/ Content Specialist

Creatrverse Studios
01.2022 - Current
  • Collaborated with marking department to assess short and long-term targets, then develop quantitative and qualitative content strategies accordingly while leading brainstorming sessions to improve customer traffic
  • Develops reliable key performance indicators (KPIs) to track the effectiveness of strategies and posts
  • Creates site metrics reports
  • Responding to user comments and questions on social media
  • Advising other professionals on marketing and communication efforts

Grade Level Administrator

International Leadership of Texas
11.2018 - 11.2024
  • Directly supervised and advocated for six teachers and 174 students within the grade level, while managing data in spreadsheets and reports for all students enrolled keeping track of all students overall progress
  • Carried out meetings Multi-Tiered System of Supports (MTSS) and 504 meetings with administration, counselors and parents to discuss students social and emotional needs within classroom instruction
  • Recruit, train, and support faculty with enrichment and goal setting initiatives
  • Monitor team performance via evaluation and give feedback when necessary to ensure compliance with implementation of curriculum
  • Keep records and reports up to date

Site Coordinator (Summer Employee)

Children’s Defense Fund Freedom School
06.2013 - 08.2022
  • Supervised staff and students
  • Developed weekly lesson plans
  • Provided direct tutoring and other student support services
  • Assessed and monitored academic and behavioral progress of students
  • Parent-teacher liaison for student support and readiness

Recreation Programmer/Media Coordinator

City of Fort Worth
10.2017 - 11.2018
  • Managed, coordinated, and developed all recreational, athletic, and educational programs while also Providing program evaluations and reports through regular personal observation, employee and participant feedback
  • Managing daily, weekly, and yearly financial reports for executive management review and auditing
  • Responsible for planning, organizing, scheduling, coordinating and implementing recreation activities, classes, and events
  • Responsible for the recruiting, training, supervising, scheduling and evaluating of part time, seasonal staff and volunteers to operate and manage recreation division programs
  • Facilitated meetings with other community leisure service providers to address appropriate community recreation programming needs

Education

PhD - General Psychology, (Emphasis on Integrating Technology Qualitative)

Grand Canyon University
Phoenix, AZ
03.2025

M.A. (Cum Laude) - Communications Studies/Social Media Strategy

Tarleton State University
Stephenville, TX
05.2021

B.A. - Communications Studies

University of North Texas
Denton, TX
12.2016

Skills

  • Final Cut Pro
  • Adobe Suite
  • Microsoft Suite
  • Marketing/Project Management
  • Media
  • Videography Production
  • Davinci Resolve
  • Supervisor experience
  • Asana
  • Editing
  • Canva
  • Sharepoint

Accomplishments

    Played a key role in a 30-member team to successfully develop the innovative Ninja Park Construction project

    Documented and resolved daily operational issues, resulting in significant improvements in customer service outcomes and satisfaction rates.

    - Social Media Strategy Certification: Earned certification in Social Media Strategy

    - Strategic Collaborations: Partnered with prominent organizations like the Dallas Mavericks on the MAVS Academy initiative, leveraging synergy to achieve shared goals.

    - Video Production Experience: Produced high-quality video content for major clients, including Verizon and Kalmia Construction in Washington DC

    - Sports Media Production: Created engaging video productions for UIL sports events and various NBA players, showcasing expertise in sports media

    Member of Alpha Phi Alpha Fraternity

    Interned for Texas Football Magazine during Bachelors program at UNT

    Radio Host for KNTU

Certification

Social media Strategist

Languages

English
Full Professional

Timeline

Recreation Supervisor

Lively Pointe Youth Center
11.2024 - Current

Media Specialist/ Content Specialist

Creatrverse Studios
01.2022 - Current

Grade Level Administrator

International Leadership of Texas
11.2018 - 11.2024

Recreation Programmer/Media Coordinator

City of Fort Worth
10.2017 - 11.2018

Site Coordinator (Summer Employee)

Children’s Defense Fund Freedom School
06.2013 - 08.2022

M.A. (Cum Laude) - Communications Studies/Social Media Strategy

Tarleton State University

B.A. - Communications Studies

University of North Texas

PhD - General Psychology, (Emphasis on Integrating Technology Qualitative)

Grand Canyon University

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Jajuan Johnson Jr.