Jake Field

· Significantly grew gross sales and EBITDA to an all-time high in 2024 with plans to exceed targets in 2025

· Successfully turned around a declining brand to become a top performing brand across channels in less than one year

· Manage sales and customer operations teams

· Managed Sales and Retail Activation Teams during Lily’s Sweets integration with Hershey’s

· Developed selling strategy for strategic accounts and channels to contribute to Hershey’s revenue and EBITDA goals

· Led integration task force at smoothly transition managed business to the various Hershey’s selling team

· Highly successful sales performance led to a $435M acquisition by The Hershey Company in May 2021

· Rapidly grew managed business from $5M to over $70M including 10x TDP growth in less than 3 years

· Managed Sales Managers responsible for key accounts in Conventional, Mass and Alternative Channels

· Created and implemented selling strategy for all classes of trade, including forecast and promotional

· Successfully launched Lily’s Sweets into alternative channels, including: Club, Drug, Specialty Retail, Dollar, C-Store, Business & Industry, College & University, Travel and Military

Launched Lily’s into key strategic accounts, including: Kroger, Publix, Walmart, Costco, BJ’s Wholesale, CVS and OTG