Summary
Overview
Work History
Education
Skills
Software
Timeline
Generic

Jake Morton

Creative Operations
445 1/2 N Genesee Ave, Los Angeles,CA

Summary

Dynamic Head of Creative Operations with a distinguished 12-year career leading multidisciplinary teams and optimizing design operations for tech-focused enterprises. Known for bridging the gap between brand and product design, fostering collaborative environments, and driving operational excellence. Proven expertise in steering strategic initiatives, managing large-scale budgets, and cultivating partnerships with external agencies. Renowned for elevating creative outcomes, spearheading process improvements, and instilling a culture of innovation to consistently surpass industry benchmarks that is rooted in metrics.

Overview

19
19
years of professional experience

Work History

Vice President, Creative Operations

Experience NVE
01.2024 - Current
  • Championed a culture of ownership and continuous improvement, mentoring a team of 80+ fulltime and contract creatives to consistently exceed client expectations and enhance overall team morale.
  • Spearheaded operational overhaul, implementing scalable processes and workflow tools that optimized creative project delivery efficiency by 30%.
  • Effectively managed a $10m+ budget and resources, aligning creative deliverables with global financial targets and optimizing resource allocation for maximum efficiency across 100+ concurrent jobs. Annual revenue of $100m+
  • Orchestrated high-stakes creative reviews and alignment sessions with senior leadership and cross-functional teams, fostering consensus and accelerating decision-making timelines.
  • Mitigated project risks through proactive issue escalation and tradeoff analysis, ensuring on-time, high-quality deliverables amid evolving project scopes.
  • Key Programs: Apple, Amazon, CashApp, Diageo, Netflix, Samsung

Director, Creative Operations

Experience NVE
6 2021 - 01.2024
  • Promoted a culture of innovation, collaboration, and problem-solving, fostering a solution-oriented approach within the team that consistently delivered results.
  • Provides guidance, support, and mentorship to the Creative organization, resulting in high-performance standards and continuous professional growth.
  • Implemented best practices and standardization to streamline creative processes, resulting in reduced project timelines, increased productivity and accurate financial reporting.
  • Championed DEI recruitment principles, ensuring diverse talent acquisition, and initiated DEI initiatives in partnership with executive leadership, fostering an inclusive workplace culture. Launched first Employee Resource Group
  • Key Programs: Amazon, Apple, Diageo, Netflix, Paramount, NBCU

<p>Director, Creative Operations </p> <p></p>

Sparks
01.2021 - 06.2021
  • Directed creative operations by managing resources, leading incoming programs and RFPs, conducting department meetings, and guiding the adaptation of departmental and organization-wide processes and procedures. Developed and maintained internal documentation for resource tracking, budgeting, talent management, and cost reconciliation.
  • Developed, executed, and enforced recruitment strategies for creative employees, freelancers, vendors, agencies, and contractors.
  • Identified, developed, and executed talent growth plans on an individual and departmental level for a team consisting of 70 creatives, 30 freelancers, and interns.
  • Key Programs: AWS, Google, Salesforce, T-Mobile

<p>Senior Creative Producer </p> <p></p>

Sparks
03.2020 - 06.2021
  • Oversaw creative operations by managing resources for incoming programs and RFPs, leading department meetings, and steering the adaptation of departmental and organization-wide processes and procedures. Developed and maintained internal documentation for resourcing tracking, budgeting, talent management, and cost reconciliation. Managed a department of 70 creatives with over 300 annual programs completed. Program budgets ranged from $250,000 to $40 million.
  • Spearheaded creative project development, timelines, budgets, strategies, experience design, UX/UI, development, vendor/agency management, fabrication, quality assurance, installation, and onsite support for programs.
  • Led as digital producer and program owner for 6 large-scale virtual conferences. Oversaw the creative team, software development with external partners, production teams, show support, content localization, resourcing, and served as primary client contact.
  • Key Programs: AWS, Google, Gilead Science, Salesforce, S&P Global, T-Mobile


<p>Creative Program Manager </p> <p></p>

Sparks
06.2019 - 03.2020
  • Oversaw west coast creative operations by managing resources for incoming programs and RFPs, led department meetings, and steered the adaptation of departmental and organization-wide processes and procedures. Completed over 80 annual programs with program budgets ranging from $250,000 to $40 million. Developed and maintained internal documentation for resourcing tracking, budgeting, talent management, and cost reconciliation.
  • Drove creative production of two stadium rebrands with highly technical interactive experiences, two tech conferences with 30,000+ attendees, three video game environments, and two permanent 10,000+ sq ft installations for a major tech company. These projects generated $600 million in new business annually.
  • Co-founded the first LGBTQIA employee resource group in partnership with the executive leadership team and human resources.
  • Key Programs: Google, Salesforce, T-Mobile, Zendesk

<p>Vice President of Creative</p> <p></p>

Mercy For Animals
01.2018 - 06.2019
  • Directed a team of 15 global creatives, including graphic design, video production, e-commerce, and events.
  • Established and executed brand standards, global asset workflow, localization, and strategy in collaboration with the graphic design, video production, e-commerce, special events, and leadership teams.
  • Chaired creative and strategy for the special events program, including the 20th Anniversary Gala, Circle V music festival, Hidden Heroes Gala, private donor fundraisers, pop-up activations, festivals, and experimental activations responsible for $2.5 million in annual funding.
  • Oversaw the creation of social content resulting in annual impressions of over 3 billion.

<p>Vice President of Operations</p> <p></p>

Mercy For Animals 
08.2013 - 01.2018
  • Developed and executed a global expansion strategy for employees, freelancers, vendors, agencies, and contractors. Formulated the day-to-day operations and culture of the organization, while growing the staff by 400% from 12 to 140 team members. Directly oversaw HR, finance, IT, graphic design, video production, special events, e-commerce, and operational staff with a $15 million annual budget.
  • Established and executed brand standards, global asset workflow, localization, and strategy in collaboration with the graphic design, video production, merchandising, special events, and leadership teams.
  • Created, implemented, and ensured compliance with all human resources policies, procedures, and HR software integration. Led the creation of annual performance reviews, organizational compensation strategy, and employee development plans.
  • Identified and implemented complex software transitions for human resources systems, finance, and internal and external organizational-wide tools.

<p>Officer </p> <p></p>

The Good Food Institute (Mercy For Animals sister organization)
01.2015 - 06.2017
  • Executed the creation of human resources operating systems, procedures, and policies for 30+ employees.
  • Pioneered and implemented recruitment and development plans for the foundation of GFI.
  • Served as head of human resources.

<p>Store Manager - Brand Leadership</p> <p></p>

Crate & Barrel/CB2
03.2005 - 01.2016
  • Launched execution and management of new market hiring, HR, development, sales, budgeting, visual merchandising, marketing, finance, distribution, social media, operations and brand partnerships for the launch of CB2 brand concept in 5 new markets across North American
  • Developed individual and storewide employee performance reviews, compensation and training program
  • Oversaw company wide training initiatives and pilot programs ranging from physical inventory, product training, and point of sale software transitions with 1200 employees

Education

Columbus State Community College, Engineering 
01.2001 -

Harrington College of Design, Interior Design 
06.2007 -

The Ohio State University, Engineering 
01.2004 -

Skills

Effective team leadership

Expert in project management

Proactive problem solving

Cross-functional collaboration

Strategic thinking

Accountable

Conflict resolution

Diversity, equity, and inclusion

Scaling processes

Leadership & team management

Budget management

Relationship & personal development

Data Analysis

RuPaul's Dragrace super fan

Software

Gmail

Google Suite 

Adobe Suite 

Figma

Frameio

Microsoft Office 

Slack

Salesforce

XD

SketchUp

Quickbooks

Google Analytics 

Asana

Netsuite

Timeline

Vice President, Creative Operations

Experience NVE
01.2024 - Current

<p>Director, Creative Operations </p> <p></p>

Sparks
01.2021 - 06.2021

<p>Senior Creative Producer </p> <p></p>

Sparks
03.2020 - 06.2021

<p>Creative Program Manager </p> <p></p>

Sparks
06.2019 - 03.2020

<p>Vice President of Creative</p> <p></p>

Mercy For Animals
01.2018 - 06.2019

<p>Officer </p> <p></p>

The Good Food Institute (Mercy For Animals sister organization)
01.2015 - 06.2017

<p>Vice President of Operations</p> <p></p>

Mercy For Animals 
08.2013 - 01.2018

Harrington College of Design, Interior Design 
06.2007 -

<p>Store Manager - Brand Leadership</p> <p></p>

Crate & Barrel/CB2
03.2005 - 01.2016

The Ohio State University, Engineering 
01.2004 -

Columbus State Community College, Engineering 
01.2001 -

Director, Creative Operations

Experience NVE
6 2021 - 01.2024

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