Jake Weber

Led brand and art direction to ensure visual consistency and innovative designs across all assets.

Created recruitment materials, including billboards, banners, posters, and commercials.

Developed marketing collateral such as posters, flyers, postcards, and brochures.

Produced graphics for digital platforms, including website, social media channels, and digital signage.

Designed logos, text treatments, icons, and branding elements to enhance brand identity.

Maintained and updated brand standards across all projects for adherence and quality assurance.

Managed onsite filming and production for internal and external video projects.

Edited videos for quarterly updates, training materials, and social media content.

• Produced and edited internal and external video content for diverse audiences.
• Designed motion graphics videos to enhance visual storytelling.
• Managed Home Point YouTube Channel, increasing engagement through consistent uploads.
• Supported social media management to boost brand presence and interaction.
• Executed graphic design for internal and external communications materials.
• Developed email designs for effective internal and external communication strategies.
• Assisted with various marketing initiatives and requests to support team objectives.
• Created innovative designs for Homepoint branded merchandise, aligning with brand identity.

• Shoot and edit creative videos for a wide variety of clients: University of Michigan, Michigan Medicine, Thomson Reuters, XPO Logistics, IBM Watson Health.
• Assist in set up and tech of live AV events: Projectors, video switchers, audio boards, lighting, webcasting, and more.