Jalise Hopkins
Summary
Creative and motivated Marketing student with experience in implementing new marketing plans and campaigns, developing original digital content for social media platforms, and conducting market research. Offers extensive knowledge of multiple marketing software programs, strong attention to detail, and extraordinary communication skills. Presently looking for a summer marketing internship with a forward-moving firm.
Overview
6
6
years of professional experience
Work History
Corporate Trainer
Catalyst Business Consulting
06.2023 - Current
- Consulting with CEO and brand executives regarding areas of improvement and success within the training program
- Boosted employee engagement by assisting in the development and implementation of interactive training sessions.
- Collaborated with department managers to identify skill gaps and develop tailored training solutions.
- Increased overall job satisfaction through the delivery of personalized job coaching sessions.
- Enhanced corporate culture by conducting team-building activities and workshops.
Marketing Account Executive
Catalyst Business Consulting
06.2023 - 08.2023
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.
- Achieved weekly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.
- Collaborating with coworkers to perform market research, identify trends, and develop customer insights
- Mentored junior team members to enhance their skill sets and overall contribution to the company's success.
- Continually maintained and improved company's reputation and positive image by fostering and maintaining customer relations
- Generated new business leads through targeted outreach, direct marketing, and relationship building.
Registrar's Office Aide
Old Dominion University
02.2021 - 05.2023
- Created central information databases for use by administration and colleagues
- Generated and distributed written and oral communications to help students verify enrollment, grades, degree programs, and other academic information
- Assisted colleagues with various administrative tasks during peak times or absences for seamless continuation of daily operations.
- Provided administrative support by creating reports and documents that contributed to efficient operations, using Banner and Excel.
- Managed incoming calls and emails, ensuring timely responses and enhancing customer satisfaction.
Social Media Apprentice
Decor Haven by Adrienne
01.2020 - 03.2020
- Monitoring engagement across multiple platforms and conceptualizing best practices to increase it
- Collaborating with CEO to ensure produced content was relevant and properly aligned with desired brand image.
- Enhanced practical skills by assisting experienced professionals in various tasks including content creation, post optimization, and social media strategy
- Developed proficiency in industry-specific tools (like Canva and Sprout Social) and software through hands-on training.
- Received constructive feedback from CEO, leading to improved performance and increased knowledge.
Crew Member
AMC Theaters
10.2019 - 03.2020
- Improved customer satisfaction by providing friendly and efficient service at the register.
- Enhanced team productivity by maintaining a clean and organized workspace for crew members and customers.
- Ensured accurate order fulfillment with diligent attention to details while assembling meals.
- Contributed to increased sales by upselling menu items and promoting special offers/loyalty programs.
- Assisted in reducing wait times by efficiently managing customer queues during peak hours.
- Demonstrated strong multitasking abilities, handling multiple orders simultaneously without compromising quality or efficiency.
- Strengthened workplace safety by promptly identifying potential hazards and taking corrective action as necessary.
Sales Associate
Journey's
06.2019 - 10.2019
- Achieved monthly sales targets consistently by implementing effective sales strategies and maintaining a high level of product knowledge.
- Contributed to visual merchandising efforts by creating eye-catching displays that showcased products effectively and enticed shoppers to make purchases.
- Boosted customer satisfaction levels through exceptional service, addressing concerns promptly, and providing a welcoming store environment.
- Increased sales revenue by building strong rapport with customers and recommending appropriate products based on their needs.
- Collaborated with team members to improve overall store performance, sharing best practices, and offering support as needed.
Communications Officer & Event Planner
FCCLA
09.2017 - 06.2018
- Enhanced event visibility by developing and implementing strategic communication plans.
- Developed compelling promotional materials to generate event interest and highlight organizational achievements.
- Coordinated and serviced high-impact fundraising events to raise public awareness of the organization's mission and initiatives.
- Streamlined internal communication processes for improved information dissemination and engagement.
- Collaborated with cross-functional teams to ensure cohesive event messaging and branding alignment.
Education
Marketing BSBA, Digital Marketing -
Old Dominion University
05.2024
Skills
- Microsoft Office suite
- Graphic design (Adobe Photoshop, Illustrator, Canva)
- Customer Service
- Leadership
- Event Planning and Coordination
- Market Research
- Self-Efficiency
- Verbal and written Communication
- Effective Problem-solving
- Project management
Timeline
Corporate Trainer
Catalyst Business Consulting
06.2023 - Current
Marketing Account Executive
Catalyst Business Consulting
06.2023 - 08.2023
Registrar's Office Aide
Old Dominion University
02.2021 - 05.2023
Social Media Apprentice
Decor Haven by Adrienne
01.2020 - 03.2020
Crew Member
AMC Theaters
10.2019 - 03.2020
Sales Associate
Journey's
06.2019 - 10.2019
Communications Officer & Event Planner
FCCLA
09.2017 - 06.2018
Marketing BSBA, Digital Marketing -
Old Dominion University
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