Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Jamaura Baker

Greensboro,NC

Summary

Highly creative Marketing Specialist with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes. Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 6+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Marketing & Sales Specialist

Varsity Campus-Letterman
01.2024 - Current
  • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
  • Managed social media accounts for optimal audience engagement and increased online presence.
  • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
  • Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
  • Collaborated with cross-functional teams to ensure consistent branding across all company touchpoints and communications channels.
  • Boosted sales performance through creation of engaging promotional materials and targeted advertising strategies.
  • Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Managed workflow between staff, coordinating documents, planning, and creative material distribution.
  • Negotiated partnerships with key influencers, maximizing brand exposure in target markets.
  • Managed budgets, allocating funds strategically towards high-impact initiatives that supported overall business goals.
  • Partnered with marketing teams to provide insight about development of product pitches, boosting sales projections 20%.

Sales Consultant

AT&T
02.2022 - 10.2023
  • Advised clients on appropriate product selections based on their unique needs, ensuring optimal satisfaction levels upon purchase.
  • Used consultative sales techniques to understand customer needs and recommend relevant products and services.
  • Provided sales and customer service assistance to walk-in traffic
  • Followed up with existing customers to provide additional support and address concerns.
  • Developed long-lasting client relationships by consistently exceeding expectations with exceptional service.
  • Boosted customer satisfaction by providing personalized consultations and tailored product recommendations.
  • Contributed to positive work environment by supporting fellow Sales Consultants in achieving their individual goals and targets.
  • Nurtured leads through consistent follow-ups, ultimately converting prospects into satisfied customers.
  • Attended ongoing training sessions to stay current on industry trends, market conditions, and product offerings – applying knowledge gained to better serve customers.
  • Enhanced team performance by sharing successful sales strategies and best practices in regular team meetings.
  • Increased sales by fostering relationships with customers, implementing business strategies and suggesting areas for improvement.
  • Facilitated smooth transactions by efficiently handling paperwork, processing payments, and addressing any concerns or questions from client promptly.
  • Increased overall revenue 15% from mobility sales through effective salesmanship and great negotiation skills.

Education

Bachelor's Degree - Marketing

North Carolina A & T State University
Greensboro, NC
05.2023

High School Diploma -

Scotland High School
Laurinburg, NC
06.2019

Skills

  • Digital Marketing
  • Social Media Marketing
  • Staff Management
  • Customer Relationship Management (CRM)
  • Brand Promotion
  • Creative Direction
  • Marketing campaign development
  • Marketing campaigns
  • Marketing Analytics
  • Corporate Communications
  • Advertising Management
  • Budgeting and Allocation 
  • Public and Media Relations

Certification

CPR

Timeline

Marketing & Sales Specialist

Varsity Campus-Letterman
01.2024 - Current

Sales Consultant

AT&T
02.2022 - 10.2023

Bachelor's Degree - Marketing

North Carolina A & T State University

High School Diploma -

Scotland High School

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Jamaura Baker